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Build

Pendo

Pendo-icon
App

Pendo

Create product experiences people love

Built by
Pendo
Installs
400+ installs
Rating

3.5

(4)

Sign in to installRequires Pendo subscription
Rising

Rising

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Requirements

HubSpot Plan
HubSpot Account permissions
No HubSpot permissions required. Pendo may request additional permissions while connecting.
Access Type
Shared
Pendo Subscription
Free plan

Overview

Bridge the gap between sales, services, marketing and product with the HubSpot + Pendo integration. Connect every stage of the customer journey—from first touch to full adoption. Drive smarter engagement, deeper satisfaction, and stronger retention.


Drive high quality leads

Surface high-intent prospects by joining usage data from Pendo with customer insights in HubSpot. Help sales teams prioritize the accounts most likely to convert and focus outreach where it matters most.


Reduce churn and boost retention

Track customer health and spot early signs of risk to strengthen relationships and keep users engaged.


Optimize your marketing funnel

Fuel smarter segmentation and campaign performance with real-time behavioral data.


Unify your tech stack

Give every team a complete view of engagement by syncing HubSpot and Pendo. Fuel more informed decision making across the entire customer journey.

Features

Stream product usage into HubSpot

Push custom Pendo events - like feature usage, onboarding progress, or milestones into HubSpot. Power lead scoring models and comprehensive customer health scores with real-time usage insights.

Sync Pendo data to drive deeper customer insights

Send usage trends and customer sentiment from Pendo into HubSpot as contact or company properties. Give sales and success teams deeper insight into customer engagement to drive cross-sell, up-sell, and retention.

Enrich segments with your HubSpot data

Pull HubSpot account history and revenue data into Pendo account and visitor metadata to segment users by lifecycle stage, industry, or revenue tier. Then trigger personalized in-app messages or targeted campaigns in HubSpot to drive deeper engagement of the platform.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Visitors

Contacts

Contacts

Accounts

Companies

Companies

Events

Events

Events

Reviews

Average rating

3.5

Based on 4 ratings


Total reviews

4

Number of reviews all-time


5
25% complete
25%
4
0% complete
0%
3
75% complete
75%
2
0% complete
0%
1
0% complete
0%

Average rating

3.5

Based on 4 ratings

Total reviews

4

Number of reviews all-time

5
25% complete
25%
4
0% complete
0%
3
75% complete
75%
2
0% complete
0%
1
0% complete
0%

Filter reviews:

Sort:


5/5
    Apr 20, 2026
  • Abdush, K.


3/5
    May 13, 2024
  • Burcham, S.

  • Technology - Software
  • 26 to 50 employees

Free

Get a taste of the power of Pendo

  • Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.

Free

Get a taste of the power of Pendo

  • Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 08/02/2025

More info

Built by
Pendo
Installs
400+ installs
Categories
Languages this app is available in
English

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