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OpenAI workflow action

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App

OpenAI workflow action

Use your own LLM account when using AI-powered workflow actions

Built by
HubSpot
Installs
1K installs
Rating

3.3(14)

Sign in to installRequires OpenAI workflow action subscription

Requirements

HubSpot Plan
HubSpot Account permissions
No permissions required
OpenAI workflow action Subscription
Pricing varies based on model selection plan

Overview

Use your own OpenAI account to take actions in HubSpot workflows for automation, content generation, and intelligent decision-making, while maintaining control over model selection, configuration, usage, and costs.


Install this app to:


  • Use your pre-configured OpenAI account to apply tailored AI expertise to CRM-driven use cases such as summarization, enrichment, classification, and recommendations.

  • Select any OpenAI model available in your OpenAI project and fine-tune behavior by adjusting parameters such as temperature and reasoning effort.

  • Maintain full visibility and control over AI usage and costs through your OpenAI subscription, with no data stored by the app, requests are processed directly through OpenAI.

Features

a screenshot of how to connect your OpenAI account to HubSpot custom workflow actions

Use Your Own OpenAI Account

Connect your own OpenAI API key, allowing you to monitor and control usage and costs. No data storage—all processing happens directly through OpenAI. Manage AI expenses and usage based on your OpenAI subscription

screenshot showing the available models from your own OpenAI account

Use Custom LLM workflow action

Access the native Use Custom LLM Workflow (available for Enterprise tiers) within workflow automation. Combine OpenAI’s conversational capabilities with HubSpot CRM data. Provide OpenAI with custom data and instructions to personalize AI-driven actions.

screenshot of OpenAI reasoning options

Full Control Over AI Configuration

Select any OpenAI model available in your OpenAI project. Adjust temperature to fine-tune response creativity. Customize reasoning effort for more precise or abstract AI-generated results

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Chat

Workflows

Workflows

More info about shared data

Use your CRM data in prompts to OpenAI for intelligent outputs. Only the properties you select are sent when a workflow action runs. We don’t store or share data beyond fulfilling your request, and you control what’s included.

Reviews

Average rating

3.3

Based on 14 ratings


Total reviews

14

Number of reviews all-time


5
43% complete
43%
4
14% complete
14%
3
0% complete
-0%
2
14% complete
14%
1
29% complete
29%

Average rating

3.3

Based on 14 ratings

Total reviews

14

Number of reviews all-time

5
43% complete
43%
4
14% complete
14%
3
0% complete
-0%
2
14% complete
14%
1
29% complete
29%

Filter reviews:

Sort:


5/5
    Dec 16, 2025
  • Basham, L.


5/5
    Nov 12, 2025
  • Graphics, A.


Pricing varies based on model selection

Please visit OpenAI pricing page

Pricing varies based on model selection

Please visit OpenAI pricing page

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 01/21/2026

More info

Built by
HubSpot
Installs
1K installs
Categories
Languages this app is available in
Dutch, English, French, German, Italian, and Spanish

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