What are Columbia Road’s core strengths as a certified HubSpot agency and what sets us apart from others? CRM, marketing automation, digital marketing and eCommerce knowledge & experience in one team - We have an established track record with both B2B and B2C companies for which we have built successful sales channels. Service Design for customer insights and Growth Hacking for continuous sales optimisation - We have our tactics, models, and canvases for mapping buyer personas, customer journeys, care models and growth experiments. 50+ full stack developers and IT architects make sure we have knowledge and experience in required integrations and data solutions - When needed, we also have the technical capabilities to develop websites, marketing automation setups and needed integrations. We have implemented CDP & data integrations between HubSpot and various web channels, customer data systems, CRMs and ERPs.
Columbia Road has helped us set up the HubSpot Marketing platform. The implementation process included email templates, GDPR settings, integrations between marketing automation and other tools, as well as defining concrete customer care models. The "Roadies" have wide knowledge of digital marketing with a problem-solving attitude, and not only do they actively assist us tech-wise, they also provide valuable business insight. The team's proactive way of working has exceeded my expectations. Whatever the task, they always go above and beyond, proving themselves to be a true extension of our marketing team. A big thumbs up for Columbia Road, with warm recommendations.
We've worked together with Columbia Road with HubSpot related issues for couple of years and we're very pleased with the collaboration with them. They've helped us building custom integration between our own CRM and HubSpot so they are really good at tech issues. But their expertise doesn't limit to tech - the main focus has been in solving our business challenges by utilizing HubSpot. So they have helped us taking a big step forward with marketing automation. And on top of their HubSpot expertise, they are truly nice people to work with - their willingness to help gets 5/5 rating. I highly recommend Columbia Road as HubSpot partner!
Columbia Road was initially tasked with helping us to achieve a more managed sales process. Throughout the project, Columbia Road outlined the advantages HubSpot has over competitive offerings, always with our growth and surrounding processes in mind. In the end, we chose to migrate our existing data into HubSpot and develop a sales process from scratch together with Columbia Road, with automation and scalability in mind. Columbia Road managed all aspects of this process in an always friendly and most importantly professional and timely manner. Today, HubSpot is a central part of our core business, managing not only client information, but web content and campaigns as well as newsletters. Columbia Road continues to be at hand whenever any help is needed, and we could not be more pleased with the result they have helped us achieve.