At Bridgetree, we’ve been solving business problems with smarter data for nearly 30 years. Founded in 1995 as WIT Development, Inc. by Mark Beck and Charles Albright, Bridgetree began with one clear goal: make marketing work better. What began with USPS logistics and data production for brands like R.J. Reynolds and US Airways quickly grew into something much, much bigger. Today, Bridgetree delivers data-powered marketing services and purpose-built technology for enterprises of every size. We help brands unify customer data, build smarter segmentation and logic, and execute targeted campaigns across digital and direct channels. ​ We’re not a platform, and we’re not just advisors. We’re a hands-on partner that fills the gaps between data, strategy, and execution. We combine the strategic depth of a consultancy with the executional rigor of an in-house team, all supported by our own flexible tech. Our work reduces waste, increases relevance, and delivers measurable ROI.