Automations and templates

Set up workflows, including: - Rich and interactive WhatsApp & RCS triggers, replies and follow-ups - SMS from Deals stages - Lead nurture flows and NPS surveys - Onboarding messages - Define keywords and automate workflows when a customer replies - Create or select premade branded SMS templates. Use merge fields to personalize and save time

SMS, MMS, WhatApp & RCS messages easily tracked on the contact record

Send and receive text messages directly from contact records. Have a single customer view and stay on top of conversations with a lead or prospect. Sales and marketing teams can send: - Marketing promos and offers - Back-in-stock notifications - Event reminders - Onboarding and sales handovers Compatible with your HubSpot plan

Reporting dashboards

Text messages are automatically recorded in contact activity with single customer views. Split test messaging to understand your HubSpot contacts better and fine-tune future campaigns. Gain insights on: - Conversion rates (including meetings booked) - Open and read rates (including date and time) - Click-through rates (including how many times)

Personalized SMS templates

Create your own branded templates or select pre-made SMS templates. Use merge fields to customize your text messages with names, dates, and more. Save time without sacrificing personalization. Example: Hi [First Name], Here’s a special offer just for you. Get 30% off your first purchase. Use 30WELCOME at checkout to redeem. Reply STOP to opt-out.

Your conversations in one location – HubSpot’s Conversations Inbox

Add Sinch SMS & MMS to your central location for tracking all conversations in HubSpot’s Conversations Inbox. With all your communications managed in one place, teams can: Respond to customer inquiries Access conversation histories for personalized support Collaborate easily with other team members Track customer interactions across channels

*NEW* Rich & interactive RCS messaging

Automate rich, branded RCS messages directly from HubSpot workflows – giving customers interactive experiences that spark engagement. - Build trust with verified brand messages - Include images, buttons, and carousels to drive conversions - Track reads, clicks, and replies right from HubSpot. Use performance data to retarget customers

*NEW* Messaging support via Help Desk and Service Hub

Use conversational messaging in Help Desk to respond faster and resolve issues in real-time. Then, automate SMS triggers in Service Hub to send timely updates. - Integrate Sinch Engage with Help Desk to see two-way SMS with the rest of your support conversations - Trigger automated SMS replies to tickets in Service Hub workflows