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Data Parrot

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App

Data Parrot

AI deal health, forecasting, and pipeline intelligence for HubSpot
Installs
100+ installs
Rating

4.6

(11)

Sign in to installRequires Data Parrot subscription

Requirements

HubSpot Plan
HubSpot Account permissions
View the required account permissions
Access Type
Shared
Data Parrot Subscription
Starter, Pro, or Max plans

Overview

Your CRM has the data. Data Parrot AI gives you the truth.


Connect HubSpot and see:

  • Which deals are healthy, risky, stuck, or moving forward

  • Which deals are likely to close and which ones are slipping

  • What changed in your pipeline and which deals caused the movement

  • Which customers are at risk and where expansion signals are growing

  • What your sales team is doing across calls, meetings, emails, deals, and leads

  • Why you win, why you lose, and what keeps showing up across closed deals

The AI onboards itself and gets to work.

  • No implementation project

  • No manual scoring rules

  • No custom report rebuild

What Data Parrot does with HubSpot


AI deal health scoring: See which HubSpot deals are healthy, risky, stuck, or moving forward, with plain English reasoning behind the score.

AI sales forecasting: Build a forecast from real pipeline behavior, deal health, goals, and close date confidence instead of rep optimism alone.

Pipeline change tracking: See how your HubSpot pipeline changed over time, including new deals, closed deals, amount changes, stage movement, and deal-level drilldowns.

Customer health scoring: Score customer accounts using HubSpot engagement and deal activity so your team can spot at-risk accounts and expansion signals.

Sales activity dashboards: View calls, meetings, emails, deals, and leads for your whole team in one dashboard where filters update every widget.

Sales briefs: Start each day with AI-written summaries of deal movement, wins, losses, team activity, and pipeline risk.

Win/loss analysis: See the patterns behind your won and lost HubSpot deals so your team knows what helps deals close and what keeps killing them.


Data Parrot helps your team turn CRM data into stronger deal reviews, cleaner forecasts, and faster revenue decisions.

Features

The Data Parrot app showing AI deal health scores, purchase intent, close date confidence, and stuck deal status

AI Powered Deal Health Scores

Data Parrot shows which deals are healthy, risky, stuck, or moving forward, with the reasoning behind every score. Reps and managers can see the deal signals, hygiene issues, and customer activity that explain the score.

Data Parrot AI sales forecast with goals, deal health, matrix drilldown, and forecast brief.

AI Sales Forecasting

Data Parrot turns pipeline data into an interactive AI forecast. Filter by team, pipeline, time range, goals, and deal health, then drill into the deals behind each number and read the AI forecast brief.

Data Parrot pipeline change tracking showing stage movement, amount changes, and deal drilldown.

Pipeline Change Tracking

Data Parrot shows exactly what changed in your pipeline over time. See new deals, closed deals, amount changes, stage movement, and the deal-level details behind every pipeline shift.

Data Parrot customer health dashboard showing account health, revenue, open deals, and AI summaries.

Customer Health Scoring

Data Parrot reads the signals across every customer account and surfaces the ones that need attention before it is too late. Teams can review account health, trend, revenue, open deal value, and AI-written customer summaries in one place.

Data Parrot AI sales brief showing deal movement, pipeline risk, wins, losses, and team activity.

AI Sales Briefs

Data Parrot creates AI-written sales briefs from HubSpot deal movement, pipeline changes, wins, losses, team activity, and risks. Start the day with the updates that matter instead of digging through reports.

Data Parrot win loss analysis showing common themes across won and lost HubSpot deals.

Win/Loss Analysis

Data Parrot reads every email, call, and meeting in your closed deals to show the themes behind wins and losses. See the customer pains driving wins and the internal blockers killing lost deals.

Data Parrot win loss deal deep dive showing why a HubSpot deal was won or lost.

Win/Loss Deal Deep Dive

Data Parrot gives you the truth on why an individual HubSpot deal was won or lost. Review the AI summary, key impacts, customer profile, performance signals, and deal timeline.

Data Parrot sales activity dashboard showing rep heatmap, calls, meetings, and email trends.

Sales Activity Dashboard

Data Parrot puts calls, meetings, emails, deals, and leads for your whole team on one screen. One filter updates every widget, so managers can inspect activity by owner, team, pipeline, date range, and deal stage.

App Functionality

Data Source
Sync Direction
In HubSpot
In HubSpot

Deal

Deals

Deals

Deal AI

Deals

Deals

Company

Companies

Companies

Contact

Contacts

Contacts

Lead

Leads

Leads

Engagement

Engagements

Engagements

Pipeline

CRM Pipelines

CRM Pipelines

Owner

Owners

Owners

Association

CRM Associations

CRM Associations

Goal

Goal Targets

Goal Targets

Ticket

Tickets

Tickets

Average rating

4.6

Based on 11 ratings


Total reviews

11

Number of reviews all-time


5
91% complete
91%
4
0% complete
0%
3
0% complete
0%
2
0% complete
0%
1
9% complete
9%

Average rating

4.6

Based on 11 ratings

Total reviews

11

Number of reviews all-time

5
91% complete
91%
4
0% complete
0%
3
0% complete
0%
2
0% complete
0%
1
9% complete
9%

Filter reviews:

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5/5
    Apr 28, 2026

Fantastic for customer & prospect health insights

DP has been a fantastic addition - mostly due to the in-depth tracking and reporting I can't surface in HubSpot reports. It has provided insights I would've missed and cut down on the amount of time I spend analyzing data immensely.

What do you like?

Time saving, insights

What do you dislike?

Still needs some work on the CS health agent but seeing great progress

  • Brasch, K.


5/5
    Sep 8, 2025

Excellent Tool for Sales Management

I'm managing multiple businesses in HubSpot and DP gives me a fast overview of overall health of the Pipeline(s) and where i need to focus and spend time. I love the dashboard tool that DP has created as well.

What do you like?

fast focus on where i need to look. great training tool for first time sales managers. i also use it to train the sales team on how best to keep their opportunities moving forward. daily updates and weekly summaries that i get via email are solid.

What do you dislike?

hard to say. things have been evolving nicely and the team is very open to input from their users.

  • McCauley, D.


This app requires one of the following Data Parrot subscription plans.

Starter

$0

The daily CRM Brief for Revenue Leaders.

  • Daily and weekly briefs by email and Slack

  • Briefs page with AI summaries

  • HubSpot, Slack, and Fathom integrations

$0

Starter

$0

The daily CRM Brief for Revenue Leaders.

  • Daily and weekly briefs by email and Slack

  • Briefs page with AI summaries

  • HubSpot, Slack, and Fathom integrations

$0

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 05/12/2026

More info

Built by
Data Parrot, Inc.
Installs
100+ installs
Categories
Languages this app is available in
English
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