Post, reply, and report on organic content—all in HubSpot.
Requirements
HubSpot Plan HubSpot Account permissions No permissions required Access Type Shared Instagram Subscription - Instagram Business Account plan
Overview
1/4 - Get an overview of HubSpot's Instagram integration
With Instagram in HubSpot, marketing teams can run smarter, faster, and more consistent social campaigns — all in one place. Schedule posts, Reels, and Stories; reply to direct messages and comments; and see performance for Instagram alongside your other social channels. Then prove ROI by post or campaign in the HubSpot reports that your team already uses.
Features
Plan and publish without leaving HubSpot
Schedule and publish Instagram content from the same place you manage Facebook, LinkedIn, TikTok, and the rest. One queue, one calendar, no extra tabs.
Reply to Instagram direct messages and more from one unified inbox
Monitor and respond to direct messages from Instagram in your social inbox, as well as comments and tags for all your social networks.
Publish anywhere, report in HubSpot
Prove ROI across and make faster content decisions with every HubSpot social channel’s performance in one place. Track and report on every post—even those published outside of HubSpot.
App Functionality
Shared Data
Instagram analytics | ||
Instagram Posts |
Reviews
- May 7, 2025
Limited DM Features Makes Social Media Strategy Impossible
It lacks functionality. Does not allow DM access as a conversational channel.
Basic stuff
Receiving DMs and allowing to create contacts from conversations is crucial for a Social Media strategy. Other, much affordable apps do this and HubSpot is years behind.
H., J.C.
- Oct 12, 2021
Lack of updating
The app works as one would expect except for the fact that it does not allow you to tag products from the catalog, which leaves it totally out of competition and unusable, as a large part of those of us who use HubSpot and Instagram what we want is to sell.
To publish posts, however it does not allow you to tag products.
Allows you to plan and see interaction results
Does not allow product labeling
Carvallo, J.A.
Consumer Products - 26 to 50 employees
Pricing
Instagram Business Account
$0
Instagram Business Account
$0
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 04/10/2026
More info
Built by - HubSpot
Installs - 28K installs
Categories Languages this app is available in Dutch ,English ,Finnish ,French ,German ,Italian ,Japanese ,Polish ,Portuguese ,Spanish , andSwedish
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