Manage your social calendar and report on your Instagram success.
Requirements
HubSpot Plan Marketing Hub Professional and up
Learn more HubSpot Account permissions No permissions required Instagram Subscription - Instagram Business Account plan
Overview
1/4
When you manage your Instagram campaigns within HubSpot, you get deep insight into how your company is performing, and how your audience is engaging with your content. Quickly publish your Instagram posts within HubSpot and repurpose your content across several networks. You can also bulk upload your posts, or schedule them out in advance. Use the social calendar to understand how much content you're creating within a given time period, and quickly change your publishing plans to increase engagement. Finally, HubSpot's social reporting tool lets you report on your success on Instagram and compare it to other social platforms regardless of where you originally made your post. Publish through HubSpot, or directly within Instagram. No matter where you publish, your performance will be logged in HubSpot so you can see how you're performing, and take action to improve your engagement.
Features
Manage your Instagram Presence in HubSpot
Quickly create content for your Instagram followers. Create multiple posts at a time, and schedule them to go out immediately, or at a later date. You can also bulk upload your posts.
Understand how Facebook fits into your social calendar.
Depending on your audience, you could be posting multiple times a day, or only a few times a week. Using HubSpot's social calendar, you can easily see how often you're publishing to Instagram compared to other networks, and easily drag and drop scheduled posts to other days to increase engagement.
Publish anywhere, report in HubSpot.
Regardless of whether you publish through HubSpot, or directly to Instagram, HubSpot will show you how your content is performing. Track metrics like impressions, new contacts generated from social, and top posts, and compare your performance on Instagram to any network you are active on.
App Functionality
Shared Data
Instagram analytics | ||
Instagram Posts |
Reviews
- May 7, 2025
Limited DM Features Makes Social Media Strategy Impossible
It lacks functionality. Does not allow DM access as a conversational channel.
Basic stuff
Receiving DMs and allowing to create contacts from conversations is crucial for a Social Media strategy. Other, much affordable apps do this and HubSpot is years behind.
H., J.C.
- Oct 12, 2021
Lack of updating
The app works as one would expect except for the fact that it does not allow you to tag products from the catalog, which leaves it totally out of competition and unusable, as a large part of those of us who use HubSpot and Instagram what we want is to sell.
To publish posts, however it does not allow you to tag products.
Allows you to plan and see interaction results
Does not allow product labeling
Carvallo, J.A.
Consumer Products - 26 to 50 employees
Pricing
Instagram Business Account
$0
Instagram Business Account
$0
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 10/22/2025
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