
Associ8
Leading
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Access Type Shared Associ8 Subscription - Free, Starter, Pro, or Enterprise plans
Overview
1/4
*** BIG NEWS! ***
ASSOCI8 NOW INCLUDES UNASSOCI8 AND LABEL PEELER FUNCTIONS!
Associ8 allows you to automate the association or unassociation between same or different object records in your system using fixed values or dynamic tokens. This can be used to:
- Override standard contact domain to company association by using any other field
- Associate a newly created ticket to the deal it's referencing based on an order number from a form
- Complex use cases like building an entirely code free application using custom objects and linking records together based on matching IDs.
- Anything else you can imagine!
Its a powerful admin tool that helps you take HubSpot to the next level.
Bonus Features:
- Same-Object Association
- Drowning in outdated tickets? Custom Objects hanging out where they're not supposed to? Unassoci8 removes those records in a snap. Say goodbye to data clutter.
- Messy association labels causing a headache? Now you can enroll records and watch the app remove labels like magic with Label Peeler.
- Leverage Flexible Associations by associating multiple Companies to a Contact, as well as using Labels to identify the relationship on newly created associations. Labeling is only available for standard objects ... for now.
Happy Building!
Features

How To Enable Associated Object Types In HubSpot For Associ8
Use associ8 workflow actions to create associations

How to Update Association Labels for Existing Associations
Learn how to modify the labels assigned to existing associations in your system. Association labels help categorize and manage relationships between different objects (e.g., contacts, deals, events).
App Functionality
![]() Your Objects | ||
![]() Triggered Associations |
Reviews
4.8
73
4.8
73
- Jun 19, 2026
Very useful and works perfectly
A very useful app that works perfectly.
Easy to install and use
It would be helpful to create a paid intermediate plan between the free plan and the one for up to 500 organizations.
Brignola, P.
- Jan 14, 2026
Excellent functionality with outstanding support
Works exactly as expected!
Very easy to install. Support team is prompt with responses and incredibly helpful.
Would love to be able to add fuzzy logic to the associations.
Carter, B.
Pricing
Free
$0
Forever Free
Standard Objects
Association Labeling
50 Associations per Month
Free
$0
Forever Free
Standard Objects
Association Labeling
50 Associations per Month
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 07/14/2025