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Meta Ads

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App

Meta Ads

HubSpot Certified App

Create, manage, optimize, and report on Facebook and Instagram ads—all from HubSpot.
Built by
HubSpot
Installs
127K installs
Rating

3.4

(287)

Sign in to installRequires Meta Ads subscription

Requirements

HubSpot Plan
HubSpot Account permissions
No permissions required
Access Type
Shared
Meta Ads Subscription
Facebook Ads Account plan

Overview

With Meta Ads in HubSpot, you can create ads, build audiences, and track performance across Facebook and Instagram. Sync leads in real time and send conversion events back to Meta to optimize ads based on real business outcomes like lifecycle stage changes and closed deals, not just clicks. Report on Meta ad performance alongside your other ad networks and attribute revenue to specific ad campaigns or ad sets.

Features

Manage Facebook and Instagram ads in HubSpot alongside your other ad networks.

Create, manage, and report on Meta ads in HubSpot

Build engagement ads, website traffic ads, and lead generation ads for Facebook and Instagram without leaving HubSpot. See which ad campaigns drive contacts, deals, and revenue alongside your other networks. Track and report on every post—even those published outside of HubSpot.

Build smart ad audiences using HubSpot CRM data.

Build smarter ads audiences using CRM data

Create lookalike and custom audiences using HubSpot contact lists segmented by lifecycle stage, company size, job title, industry, or deal values and sync them to Meta.

Sync leads from Meta to HubSpot.

Sync leads from Meta to HubSpot

When someone fills out a lead ad form on Facebook or Instagram, their contact details are instantly added to HubSpot — no manual export, no delay. Your team can follow up immediately.

Sync events from HubSpot to Meta.

Sync conversion event data from HubSpot to Meta

Sync conversion events like lifecycle stage changes and form submissions from HubSpot to Meta to optimize ads for the outcomes that actually matter to your business, like SQLs and closed-won deals.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Ad performance

Analytics

Analytics

Tracking pixel

Tracking Code

Tracking Code

Audiences

Contact Lists

Contact Lists

Audiences

Tracking Code

Tracking Code

Leads

Contacts

Contacts

Average rating

3.4

Based on 287 ratings


Total reviews

287

Number of reviews all-time


5
41% complete
41%
4
14% complete
14%
3
10% complete
10%
2
14% complete
14%
1
21% complete
21%

Average rating

3.4

Based on 287 ratings

Total reviews

287

Number of reviews all-time

5
41% complete
41%
4
14% complete
14%
3
10% complete
10%
2
14% complete
14%
1
21% complete
21%
SUMMARIZED WITH AI
AI

Users find the integration effectively automates lead capture and centralizes campaign tracking, though some mention missing advanced ad creation features found on the native Meta platform. While some report occasional sync delays and connection errors, the tool offers valuable performance insights that help businesses reach potential customers.

Last updated Jun 30, 2026

Filter reviews:

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1/5
    Jul 10, 2026

I did Meta Ads, but did not know I was using HubSpot

I did Meta Ads, but did not know I was using HubSpot

What do you like?

reach

What do you dislike?

no results

  • Koonce, J.


2/5
    Jul 9, 2026

Average

Cant do much and always drops. so i stopped

  • Hurley, S.


Pricing

Facebook Ads Account

$0

Facebook Ads Account

$0

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 04/13/2026

More info

Built by
HubSpot
Installs
127K installs
Categories
Languages this app is available in
Dutch, English, Finnish, French, German, Italian, Japanese, Polish, Portuguese, Spanish, and Swedish

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