Logo - Full (Color)

Build

HockeyStack

HockeyStack-icon
App

HockeyStack

Unify marketing, sales, product engagement and revenue data

Installs
200+ installs
Rating

5(3)

Sign in to installRequires HockeyStack subscription

Requirements

HubSpot Plan
    Works with all HubSpot plans
Learn more
HubSpot Account permissions
View the required account permissions
HockeyStack Subscription
Platform Pricing plan

Overview

HockeyStack is a SaaS analytics tool that unifies marketing, product, revenue, and sales data to uncover hidden insights, such as the LTV of a campaign, or the churn rate of each marketing channel. No setup. No code.

HockeyStack collects all marketing, sales, product, revenue data using one-click integrations and its auto-tracking technology. All data is collected automatically so that every department can analyze any metrics without relying on a data team or engineering work.

The HubSpot-HockeyStack integration connects sales touchpoints on HubSpot with the lead's website and product activity. You can find the answers to the following questions and more:

- Which cold email template or marketing channel brings the most engaged users?

- What is the demo close rate of leads that were acquired through blog posts?

- What is the average churn rate of users from each marketing channel?

- What are the common sales objections of prospects signed up from a blog post?

- What is the average MRR expansion of closed deals?

What is the average churn rate of users signed up from your blog?

Features

Full Customer Journey

See every action of your visitors, combined with their product engagement, sales engagement, customer support requests, and marketing touchpoints.

Custom Dashboards

Visualize every marketing, customer success, sales, product, revenue datapoint without any code on an easy-to-understand UI. Group reports together to create separate dashboards for separate use cases.

Unified View

Integrate with other platforms to create reports that will help you understand which activities bring leads, revenue, and pipeline, across paid, organic, events, CSV files, gifting and many more

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Actions

Timeline

Timeline

User Properties

Contact Properties

Contact Properties

Users

Contacts

Contacts

Reviews

Filter reviews:

Sort:


5/5
    Sep 27, 2024
  • McEvitt, K.

  • Technology - Software
  • 201 to 1,000 employees

5/5
    Apr 28, 2023

HockeyStack is like HubSpot reporting on steroids!

We're pretty new users of HockeyStack, but so far really love it! It's been a really helpful way to get HubSpot data (we use HubSpot MAP and CRM), as well as Google Analytics type data, AND attribution. It allows for hybrid attribution (self-reported AND software-reported) as well, which is super helpful. Still digging into its full potential, but it's like a marketing BI tool that's easy to use and actually helpful.

What problem are you trying to solve?

Reporting, analytics, and attribution

  • Spellman, C.

  • Technology - Software
  • 26 to 50 employees

Platform Pricing

Custom-built plans for your needs. Startup pricing is available.

  • Unlimited dashboards & reports

  • All visualizations, including funnels, tables, line charts, golden paths, buyer journeys, and more

  • AI-analyst for data analysis and report building with text

  • No-code report builder

  • Multi-touch attribution models and incrementality reports

  • Buyer journey modeling

Platform Pricing

Custom-built plans for your needs. Startup pricing is available.

  • Unlimited dashboards & reports

  • All visualizations, including funnels, tables, line charts, golden paths, buyer journeys, and more

  • AI-analyst for data analysis and report building with text

  • No-code report builder

  • Multi-touch attribution models and incrementality reports

  • Buyer journey modeling

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 12/03/2025

More info

Built by
HockeyStack, Inc.
Installs
200+ installs
Categories
Languages this app is available in
English

Now trending

HubSpot solutions partner illustration
Need more help?

Build a custom solution with help from a HubSpot solutions partner.

Connect with HubSpot solutions partners for any business need. Browse recommendations, hire the right fit, and get your project started.