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Microsoft Clarity

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App

Microsoft Clarity

Understand your users. Automate workflows.
Built by
Microsoft
Installs
6K installs
Rating

3.4

(43)

Sign in to installRequires Microsoft Clarity subscription
Leading

Leading

Leading partners have a demonstrated record of delivering customer value in close partnership with HubSpot.Learn more

Requirements

HubSpot Plan
HubSpot Account permissions
View the required account permissions
Access Type
Shared
Microsoft Clarity Subscription
Free forever! plan

Overview

Enhance prospect and customer engagements with the seamless integration of Clarity and HubSpot. Equip your team with actionable insights to accelerate deal closures, deliver tailored support, and segment effectively for personalized campaigns. Automate HubSpot workflows based on smart events detected by Clarity, and minimize manual work, boosting efficiency.


Leverage the Clarity and HubSpot integration to:


Unify Your Customer Journey with In-Depth Behavioral Insights

Understand how visitors use your site, watch recordings of user sessions and see where they hesitate or get stuck. This clear view helps you identify areas for improvement without guessing.


Boost Conversion and Personalize Engagement

Track how each one of your contacts interacted with your page, what they visited, where they got stuck. Use this information to segment groups, inform follow-ups, deal closures or deliver the best support.


Eliminate Manual Work, Accelerate ROI

Stop spending hours manually checking user behavior data. Use smart events to trigger workflows, automating marketing, sales and service key processes, like sending emails, reminders or updates.


💭 Remember to review the Setup Guide, this integration does not install the Clarity script automatically!


Features

Smart Event Tracking

Automatically captures key user actions on your website (like clicks, scrolls, or form submissions) and logs these events directly onto your HubSpot timeline. This gives you a clear, real-time snapshot of visitor behavior without the guesswork.

Automated Workflow Triggers

Leverages the captured smart events to serve as triggers in HubSpot. This powerful feature lets you set up automated, timely responses—such as sending personalized messages or updating contact records—reducing manual work and ensuring consistent engagement.

Session recordings

Provides full video recordings of users interacting with your site. Visually understand how visitors navigate your pages, identify friction points, and refine the user journey.

GDPR and CCPA compliant

Clarity is GDPR and CCPA compliant, ensuring that user data is handled securely and ethically. It does not collect any personally identifiable information (PII) and provides transparency around data collection practices. You can confidently use behavioral analytics to improve your website while respecting user privacy.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Session recordings

Timeline

Timeline

Smart Events

Timeline

Workflows

Timeline

Workflows

Average rating

3.4

Based on 43 ratings


Total reviews

43

Number of reviews all-time


5
42% complete
42%
4
16% complete
16%
3
9% complete
9%
2
10% complete
10%
1
23% complete
23%

Average rating

3.4

Based on 43 ratings

Total reviews

43

Number of reviews all-time

5
42% complete
42%
4
16% complete
16%
3
9% complete
9%
2
10% complete
10%
1
23% complete
23%

Filter reviews:

Sort:


4/5
    May 27, 2026
  • Mexico, C.L.H.


5/5
    May 11, 2026
  • van 't Hof, S.


Free forever!

$0

Free forever!

$0

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 08/08/2025

More info

Built by
Microsoft
Installs
6K installs
Categories
Languages this app is available in
English