Connect your MySQL database to HubSpot for two-way data sync — no middleware, no file uploads, no custom code.

Data In: bring your database into HubSpot

Select any table or view and map columns to HubSpot properties. HubSpot runs recurring syncs automatically, keeping your data fresh as your database changes.

Synced data connects to Data Studio as a source. From there, sync it directly to HubSpot CRM records — or build it into a Dataset by combining it with other sources, transforming and enriching it. Datasets are available across HubSpot for:

• Sync to CRM records — keep contacts, companies, and deals enriched with your database data

• Lists and segments — target records based on database attributes

• Reports — include your database data alongside native CRM data

• Workflows — trigger automations based on synced data fields

Data Out: export HubSpot to your database

Export HubSpot CRM objects — contacts, companies, deals, and more — directly to your MySQL database. HubSpot creates a dedicated database for the destination and handles delivery automatically on each sync run. No export scripts, no scheduled jobs.