
Popl - Event Lead Capture & Badge Scanner App for GTM Teams
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Access Type Shared Popl - Event Lead Capture & Badge Scanner App for GTM Teams Subscription - Teams - Event Lead Capture, Teams - Digital Business Cards, Popl Pro+, or Popl Pro plans
Overview
1/6 - Popl - Event Lead Capture: Scan Badges & Business Cards into HubSpot CRM
HubSpot helps companies grow better with its easy-to-use, powerful CRM and marketing automation platforms, trusted by businesses around the world. But once you're set up in HubSpot, the big question remains—how do you actually start generating more leads to, well… grow better?
That's where Popl comes in.
Popl is your complete in-person GTM platform that bridges the gap between setup and real growth. With AI-powered badge scanning, digital business cards, event lead capture, and high coverage data enrichment, Popl gives you everything you need to turn real-world interactions into pipeline and revenue fast.
Popl integrates with 5,000+ apps including HubSpot, allowing admins to export leads to CRM, sync team members from HR platforms, automate data entry, create marketing flows, and more.
Contact us for a free demo to learn more.
Features

Auto sync Popl leads to HubSpot contacts
Toggle on AUTO SYNC to have our system automatically push new leads to HubSpot instantly upon lead capture. This provides a fully seamless experience and keeps Popl and HubSpot in sync.

Set up unlimited custom mappings
Once you authenticate your HubSpot account, set up unlimited (yes really unlimited!) custom mappings between Popl and HubSpot. Choose which field on both sides you'd like to map using our easy to use drop downs and you are all set!

Universal Event Badge Scanner
From conferences to trade shows to happy hours, let your team use the same badge scanning app every time. Scan event badges, paper business cards, QR codes, and more, then sync it all to HubSpot in seconds, not days.

Sync contacts differently per group
Sync contacts from team members only on selected groups or set up different sync logic for multiple different groups across your organization. We can be as flexible as you need!

Event Campaigns
Create and manage campaigns to keep every event organized and every lead accounted for. Campaigns act as your all-in-one dashboard for in-person events and activations - letting you measure ROI by event, set up qualifying questions, assign auto tags, trigger follow-up emails, and integrate with HubSpot.

CRM Insights
CRM Insights surfaces live HubSpot data, including contact details, company info, and deal history. Along with an AI-generated summary, so reps have full context during every conversation.
App Functionality
Shared Data
![]() Leads | ||
![]() Notes | ||
![]() Lead Owners | ||
![]() Contact Fields | ||
![]() Contact Fields |
Reviews
4.2
25
4.2
25
- Aug 5, 2026
Quick Setup and Easy to Use
We've only been using Popl with HubSpot for about a week, but the integration has been smooth and easy to set up. It's already helping us capture and organize new contacts more efficiently, and we're looking forward to seeing the long-term benefits. So far, it's been a great experience.
Gil, J.
- Jul 18, 2026
Made lead capture at events way less painful
We started using Popl for trade shows and conferences and it's been a solid upgrade from our old process. Scanning badges is quick and the leads flow straight into HubSpot without us having to do the process manually. The sync has been reliable so far, and it saved our team a bunch of manual data entry time after each event. The setup was pretty straightforward and the rest of the team picked it up fast. Overall it's done exactly what we needed it to do.
Badge scanning is fast and works well. The HubSpot sync is the big one for us since leads land in the CRM automaticaly and we can follow up right away. Easy for the whole team to use without much training.
Took a little bit of setup to get everything mapped the way we wanted (due to our custom fields), and I'd love a few more customization options on how leads get tagged. Nothing major though.
Kropalis, T.
Pricing
Teams - Event Lead Capture
For teams looking to capture & enrich leads at events, in the field, and beyond
Everything in Teams - Digital Business Cards
Universal Badge Scanner (Powered by Popl AI)
Lead Enrichment (Powered by Popl AI)
AI Email Prediction
Event Campaigns
Lead Qualifiers & Questions
Booking Integrations (Chili Piper, Calendly)
On-Floor Event Call Support
Lead Tagging & Reassigning
Offline Scanning & Sharing
Badge Kit API Integrations
AI Conference Prospector
Teams - Event Lead Capture
For teams looking to capture & enrich leads at events, in the field, and beyond
Everything in Teams - Digital Business Cards
Universal Badge Scanner (Powered by Popl AI)
Lead Enrichment (Powered by Popl AI)
AI Email Prediction
Event Campaigns
Lead Qualifiers & Questions
Booking Integrations (Chili Piper, Calendly)
On-Floor Event Call Support
Lead Tagging & Reassigning
Offline Scanning & Sharing
Badge Kit API Integrations
AI Conference Prospector
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 05/22/2026
More info
Built by - Popl
Installs - 2K installs
Categories Languages this app is available in English
Getting attention today

WhatsApp Integration
Connect Personal WhatsApp or WhatsApp Business to HubSpot - No API needed. Sync chats, automate follow-ups and deploy WhatsApp AI Agents that work 24/7.

Zoom
Use Zoom with HubSpot meetings, workflows, contact records and more.
