
Shine
Built by - Intuvio AS
Installs - 20+ installs
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Access Type Shared Shine Subscription - Shine AI, Shine Webinars, Shine Enrich, or Shine Translations plans
Overview
1/4 - Shine for HubSpot: company enrichment, AI inbox handover and webinar integration walkthrough
Shine connects your HubSpot account with four services from Intuvio: Shine AI, Shine Enrich, Shine Webinars and Shine Translations. Choose the services your team needs and configure each connection with support from Intuvio.
Shine Enrich adds company information from public business registries to HubSpot company records. Match companies by organization number, map the fields you want to use and refresh data manually or through configured automatic updates. Company app cards bring enriched information and registry announcements into the CRM. Data coverage varies by registry and company.
Shine Webinars connects webinar registrations and attendance with HubSpot contacts and Marketing Events. Your team can register contacts from an app card and use event participation for follow-up. Optional features can create leads from configured interactive content.
Shine AI connects configured website chatbot conversations with HubSpot through a custom channel. Teams can see messages in a connected inbox and use the configured handover flow for human follow-up. HubSpot forms can capture information submitted by visitors.
Shine Translations reads supported HubSpot website and blog content and creates translated drafts for review. Available modules, data flows and permissions depend on your subscription, HubSpot account and configuration. A Shine account and assisted onboarding are required.
Features

AI conversations in HubSpot
Connect configured Shine AI chatbot conversations to a HubSpot inbox through a custom channel. See messages in HubSpot and use your configured handover flow for human follow-up. Capture visitor information with connected HubSpot forms.

Company enrichment in the CRM
Match company records by organization number and enrich mapped HubSpot properties with public registry data. Review company information and announcements in app cards, trigger a manual update and import companies using configured filters. Coverage depends on the registry and company.

Website translation drafts
Create translated drafts of supported HubSpot website and blog content. Review the translated content before publishing and use configured language variants for supported forms.

Webinars connected to contacts and events
Sync webinar registrations and attendance to HubSpot contacts and Marketing Events. Register contacts from a HubSpot app card and use participation data for follow-up. Create optional leads from configured interactive content.
App Functionality
Shared Data
![]() Webinars | ||
![]() Webinar Leads | ||
![]() Webinar Registrations | ||
![]() Forms and submissions | ||
![]() Chats | ||
![]() Companies | ||
![]() Translated website pages | ||
![]() Translated blog posts | ||
![]() Company property configuration | ||
![]() Webinar contact property configuration |
Data flows depend on the modules enabled for your Shine account. Company read/write and company schema permissions support enrichment and mapped properties. Webinar features use contact, contact-property and Marketing Event permissions, including configured event/list associations; optional lead permissions support enabled features. AI inbox integration uses Conversations read and custom-channel permissions. Forms and CMS content permissions support configured forms and translation features. Shine reads source data from HubSpot and writes configured updates back to HubSpot. Your subscription and HubSpot plan determine which features are available.
Reviews
Pricing
Shine AI
NOK 6,666.67
/monthAI conversations connected to HubSpot
Anthropic, OpenAI and Google Gemini supported
No limits on users or chatbots
Full control
Integrate easily
HubSpot Inbox integration
Conversational chatbots
Shine AI
NOK 6,666.67
/monthAI conversations connected to HubSpot
Anthropic, OpenAI and Google Gemini supported
No limits on users or chatbots
Full control
Integrate easily
HubSpot Inbox integration
Conversational chatbots
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 11/02/2026
Getting attention today

Slack
Manage CRM records, get AI-powered assistance from Breeze, send real-time notifications, and collaborate with your team — without leaving Slack.

Zoom
Use Zoom with HubSpot meetings, workflows, contact records and more.
