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Supermetrics

HubSpot Certified App

Make better marketing decisions by connecting your HubSpot data to your favorite marketing and reporting tools using Supermetrics. Turn marketing data into clear next steps and executive summaries instantly.
Built by
Supermetrics
Installs
10K installs
Rating

2.8

(26)

Sign in to installRequires Supermetrics subscription
Premier

Premier

Premier partners provide the most established solutions and the deepest alignment with HubSpot.Learn more

Requirements

HubSpot Plan
HubSpot Account permissions
No HubSpot permissions required. Supermetrics may request additional permissions while connecting.
Access Type
Shared
Supermetrics Subscription
Supermetrics Marketing Intelligence Platform or Supermetrics Data Activation plans

Overview

With the Supermetrics integration for HubSpot, you can seamlessly pull all your HubSpot marketing and sales data — contacts, deals, email campaigns, ad performance, workflows, forms, and more — into Google Sheets, Google Data Studio, Microsoft Excel, Power BI, and your data warehouse. Combine HubSpot with hundreds of other marketing channels for a unified view of performance, or aggregate data across multiple HubSpot portals for multi-brand and agency reporting in minutes.


But Supermetrics goes beyond reporting. With Data Activation, your HubSpot contact and behavioral data becomes the fuel for real-time action. Build dynamic audience segments, design automated customer journeys, and push personalized targeting directly back to your ad platforms, email tools, and engagement channels — closing the loop from insight to impact. Reporting tells you what happened. Activation changes what happens next.


Try the Supermetrics integration 14 days for free


To give you even deeper access to your HubSpot data, Supermetrics has launched dedicated data sources for Contacts, Marketing Emails, and Marketing Forms — now available for free in Early Access. More data sources covering Companies, Deals, Leads, and Content Analytics are on the way.


Want to learn more? Contact us!

Features

The marketing intelligence platform for data-driven teams

Trusted by 200,000+ companies across 120 countries, Supermetrics covers the full marketing data loop — connect every channel, manage and clean your data, analyze performance, and activate insights, all from one platform. Set up in minutes, scale as you grow.

Unified view for HubSpot and all your marketing channels

Combine HubSpot data with 100+ marketing channels — Google Ads, Meta, LinkedIn, and more — in one unified dashboard. See the full customer journey from first click to closed deal, without manually reconciling spreadsheets or switching between tools.

Turn HubSpot contacts into high-value audience segments

Use HubSpot contact and behavioral data to build dynamic audience segments in real time. Target loyal customers, re-engage cart abandoners, and suppress wasted impressions — automatically synced across every ad platform and marketing channel.

Close the loop: from HubSpot insight to real-time action

When a HubSpot deal moves or a contact's lifecycle stage changes, Supermetrics triggers the right personalized experience across email, ads, and web — instantly. Turn CRM signals into coordinated, automated customer journeys without manual work.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Companies

Companies

Companies

Companies

Company Properties

Company Properties

Contacts

Contacts

Contact Properties

Contacts

Contact Properties

Contact Lists

Contact Lists

Contact Lists

Pipelines

CRM Pipelines

CRM Pipelines

Deals

Deals

Deal Properties

Deals

Deal Properties

Email

Email Events

Email Events

Engagements

Engagements

Engagements

Forms

Forms

Forms

Social

Social Media

Social Media

Owners

Owners

Owners

Product

Products

Products

Analytics

Analytics

Analytics

Ticket

Tickets

Tickets

Line Items

Products

Products

Blogs

CMS Blog

CMS Blog

Leads

Leads

Leads

Average rating

2.8

Based on 26 ratings


Total reviews

26

Number of reviews all-time


5
27% complete
27%
4
15% complete
15%
3
8% complete
8%
2
12% complete
12%
1
38% complete
38%

Average rating

2.8

Based on 26 ratings

Total reviews

26

Number of reviews all-time

5
27% complete
27%
4
15% complete
15%
3
8% complete
8%
2
12% complete
12%
1
38% complete
38%

Filter reviews:

Sort:


2/5
    Jan 12, 2026

Disappointing data limitations and unreliable counting features despite easy setup

Full data availability isn't what I expected and "count of" is not straightforward.

What do you like?

Ease of connection

What do you dislike?

Count of is difficult and not correct all of the time

  • Chattaway, F.


5/5
    Oct 17, 2025
  • Butler, J.


This app requires one of the following Supermetrics subscription plans.

Supermetrics Marketing Intelligence Platform

14 day free trial

€39

/month

Move your HubSpot data into your Reporting Tool of choice

Pricing scales with your stack — start from € 39/month and expand as your data sources and team grow.

Supermetrics Marketing Intelligence Platform

14 day free trial

€39

/month

Move your HubSpot data into your Reporting Tool of choice

Pricing scales with your stack — start from € 39/month and expand as your data sources and team grow.

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 07/10/2026

More info

Built by
Supermetrics
Installs
10K installs
Categories
Languages this app is available in
English

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