ARISE GTM

Professional and Effective Team

We hired Bias based on a recommendation from our ABM technology partner and it has been one of the best experiences we've had. The whole Bias team caught on very quickly to our business model and was able to help us effectively create customer personas, associated messaging and create relevant content quickly. Their comfort level with our tech stack (ABM, HubSpot Marketing, Sales and CRM, and Cognism) was impressive and critical to moving quickly. I have truly come to think of them as part of my marketing team.

A Strong Partner in HubSpot Implementation and Growth Strategies

We recently partnered with BIAS to take our marketing efforts to the next level. Our goal was twofold: improve our search engine optimization (SEO) ranking and leverage the HubSpot platform to generate more qualified sales leads for DSSI (www.directsourcing.com). We're happy to report that BIAS exceeded our expectations. From the outset, BIAS impressed us with their in-depth knowledge of HubSpot's capabilities. However, what truly set them apart was their commitment to understanding our unique business model. They conducted a thorough competitive analysis and took the time to delve into our specific needs and goals. This resulted in a customized implementation plan that directly addressed our challenges and opportunities. But BIAS's expertise extended beyond the software itself. Their team showcased a keen understanding of current marketing trends and how to utilize them within the HubSpot platform. They provided valuable insights into inbound marketing strategies, content creation best practices, and marketing automation techniques – all meticulously tailored to our industry and target audience. This forward-thinking approach ensured that we not only implemented HubSpot effectively, but also optimized our overall marketing strategy for maximum impact. Throughout the entire process, BIAS maintained clear and consistent communication. They kept us informed every step of the way and readily addressed any questions or concerns. A special shout-out to Paul and Fawn, whose professionalism, courtesy, and unwavering support throughout the project were invaluable.

Vantage Accelerator Workshop Partner - Amazing Job!

Paul has worked with us to support 3 of our accelerator cohorts and over 50 startups this year by delivering workshops on PLG. The content and advice given to the founders has played a vital role in refining their growth strategy pre and post-fundraising. Feedback from the founders after the workshop was amazing. Paul delivered an interactive and engaging workshop that demonstrated his extensive knowledge on all things PLG and more!

Top notch marketing strategy and HubSpot knowledge

BIAS team deserves high recommendations for their marketing strategy and HubSpot technical knowledge. They are deeply committed to projects and smooth collaboration.

Marketing strategy, content and HubSpot setup for outsourced software Development

Paul and the team are not only experts in marketing strategy, the tech sector and HubSpot they also take great care and ownership of the campaigns they work on. I can highly recommend Bias as a collaborative, honest and results driven agency - particularly for fast growing b2b tech/SaaS businesses

BIAS helped take our HubSpot Instance to the Next Level!

We recommend the team at BIAS highly. After deciding that our HubSpot instance and pipeline were no longer fit for purpose, they helped us to completely revolutionise our approach. Rob took the time to listen to our specific requirements and helped create a bespoke setup that included automated repeat tasks, task workflows for our Account Execs and reporting dashboards for easier analysis and optimisation. We now have a solution which is scalable, ready for our next phase of growth and enables our SDRs and AEs to focus on what really matters, driving and converting pipeline.

 If you're looking for a trusty HubSpot partner, then get in touch with BIAS.

High expectations exceeded and a rewarding, enjoyable experience

As a partner in a consultancy business targeting globally renowned media brands, we needed a site and customer experience that met very high expectations. Biasdigital helped us turn our design ideas into a full-functioning website integrated with HubSpot, which has delivered a high standard of experience and a seamless customer journey. We are delighted with our site and CMS and working with Paul and his team was rewarding and enjoyable. We were particularly impressed with the speed of turnaround and how flexible and available they were.

CRM & Content lead sales strategy

Working with BIAS in a time of turmoil and uncertainty for the industry the business operates in through the pandemic, meant we needed to ensure that the investment of the partnership for this contract was a must success. Paul and his team allowed new software integration to be fluid and seamless to our current processes and existing systems and helped greatly with our new sales systems and sales contact onboarding. In addition this piece of work, socials activity meant a more streamlined experience plus key specific content written for our community both new and existing.

A unique combination of strategy, tech know how and implementation

HUBX decided to migrate from Pipedrive to HubSpot to take advantage of a fully integrated CRM & marketing automation solution that seamlessly connected customer information through to the customer success and service teams. We also use Drift playbooks extensively for visitor tracking and comms. We needed an agency that understood how to optimise multiple elements in our sales and marketing tech stack to deliver the best insights and customer experience, understand what converted and why as well as lead the migration, making sure that all valuable data was retained. I found Paul extremely insightful, knowledgeable and also up for challenging many assumptions we'd made along the way. The difference with Paul at Bias is that not only does he understand the what and why but he also knows the right way to deploy the tech to get the best result. Paul was a pleasure to work with and was doggedly determined to make sure that challenges we met along the way were solved, putting in extra hours and going the extra mile. I would highly recommend Paul and Bias digital to any B2B SaaS organisation looking to optimise their tech approach to CRM and inbound marketing.

Paul at Bias is my trusted contact for guidance.

I'd known Paul for years before finding out that he had a digital agency business. I've been driving a black cab for years and had a jewellery business on the side. About 3 years ago I decided to put more focus on this and approached Paul for help. His guidance and ideas on how to bring my complex technical requests to action were really great as has been his post-delivery support. My website is a woocommerce website that has a design your own wedding ring module, that also takes a live feed of the daily precious metals price and reprices the products accordingly. I've now started with HubSpot for e-commerce and am working with BIAS to educate myself and drive traffic to the website using the inbound methodology. I'd definitely recommend talking to them about marketing and web design if you need an agency to help.