NextAfter works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work. Our cause is to unleash the most generous generation in the history of the world. To do that we have constructed a new type of company that combines the perpetual learning of a marketing and fundraising Research Lab with the practical application of a Consultancy.