Tru Performance is a B2B revenue marketing agency helping mid-market technology, SaaS, and cybersecurity companies build predictable pipeline through HubSpot, marketing automation, and lifecycle strategy. We work as an embedded growth partner, integrating directly into your marketing and revenue operations. HubSpot Implementation and Management: CRM setup, workflow automation, portal audits, and ongoing administration across Marketing, Sales, and Service Hubs. Marketing Automation and Lifecycle Marketing: Lead nurture, email sequences, segmentation, and retention campaigns built to convert and keep customers. Demand Generation: Paid media and ABM tied to pipeline targets, not vanity metrics. Revenue Operations: CRM hygiene, lead routing, and attribution connecting marketing to sales outcomes. Clients include Socure, SprintRay, Netgear, Netarx, GoTo Technologies, Plume Design, Fluke Health Solutions, Rubrik, Covideo, and Autodesk.