North American strategic consultancy supporting complex implementations and integrations. The team is currently sitting at 60 consultants specializing in working with high-growth tech-enabled businesses. All Lane Four employees are full-time and based out of Canada, No offshoring. Lane Four also specializes in optimizing the GTM tech stack from lead-to-cash with experience in over 200 tools. Lane Four has 11 years of experience working in the CRM space. We help optimize and scale critical operations in Salesforce and HubSpot. Our team is always working to empower our partners and clients with better insights, more transparent metrics, fewer missed sales and a boost in revenue. We are an organization that values good work and good people. We have a team of HubSpot and Salesforce consultants, administrators, architects, developers, project managers, and operations experts who share one goal: to make you a Revenue Hero at your company.