HEEDGROUP is a New York City marketing and creative agency, women-owned and founded in 2015. We've spent a decade working inside our clients' HubSpot portals as their agency of record. Strategy, creative, and execution, all in one place, all built to drive our clients' revenue. Our clients range from B2B companies in financial services, fintech, technology, media, professional services, and shipping to ecommerce, luxury home goods, and jewelry brands, along with education, nonprofit, and place marketing organizations. Our work spans brand and identity, demand generation, event marketing, audience research, and analytics. Clients have included SOLVE Fixed Income, Tiffen, Premiere Living Products, Verdantas, Quincannon Associates, Union Square Partnership, Zeta Charter Schools, BWW Media Group, and HSBC. We build the campaign, the content, and the reporting behind it. Human owned, AI assisted, and accountable for the result.