Turn HubSpot data into relevant website experiences

You already use HubSpot to understand your leads and customers. This app helps you use that data on your website.

By sending HubSpot contact data to Prepr CMS, you can tailor content to each visitor in real time, without changing your HubSpot setup. Show the right message to the right people, the moment they arrive.

Personalize your website using HubSpot properties

Create website segments based on HubSpot data such as lifecycle stage, company size, industry, or deal status.

Use those segments to:

• Adjust messaging for known visitors

• Highlight relevant content for high-intent leads

• Guide prospects toward the next logical step

All personalization runs server-side, so experiences load fast and feel seamless.

Use HubSpot forms directly in your content

Reuse your existing HubSpot forms inside Prepr content items.

That means:

• No duplicate forms to manage

• All submissions stay in HubSpot

• Forms fit naturally into personalized pages and experiments

You keep HubSpot as your source of truth, while improving how and where forms are shown.

Built for marketers, powered by Prepr CMS

Prepr adds a flexible content and personalization layer on top of HubSpot.

It lets you use HubSpot data to personalize, test, and optimize website content—without changing your CRM or adding complex tools.

With Prepr, you can:

• Test content variations without developer support

• Learn which messaging works for which audience

• Scale from simple copy changes to full page experiences

Prepr is a data-driven headless CMS built for modern marketing teams. It combines content management, personalization, and experimentation in one platform, so you can turn customer data into relevant, high-performing website experiences.