Clay
Go to market with unique data — and the ability to act on it.
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Clay Subscription - Pro+ plan
Overview

1/3 - Create a record in HubSpot.
Clay’s integration with HubSpot enables teams to streamline their workflows, reduce manual effort, and maintain consistency across their sales, marketing, and customer success processes. By connecting HubSpot to Clay, users can:
Automate Data Management: Minimize manual data entry by creating, updating, and looking up HubSpot objects—such companies, and deals—directly from Clay.
Enhance Contextual Insights: Instantly look up HubSpot objects and retrieve key details, ensuring teams have the full picture when engaging with prospects and customers.
By enabling teams to automate and optimize their data workflows, this integration enhances productivity, eliminates repetitive tasks, and helps businesses focus on what truly matters—building and strengthening customer relationships.
Features

Create Object in HubSpot
The 'Create Object' action in Clay's HubSpot integration enables users to seamlessly add new records—companies and deals directly into their HubSpot CRM from within Clay

Update Object in HubSpot
Allows you to automatically update an existing object in HubSpot, such as company, deal, ensuring seamless and accurate updates directly into your HubSpot CRM.

Lookup Object in HubSpot
Retrieve detailed information about an existing object in HubSpot, such as company, deal, or lead object. Use this action to ensure your Clay table is updated with the most current HubSpot data by mapping key fields and leveraging unique identifiers like company domain.
App Functionality
Shared Data
Company | ||
Company Properties | ||
Contact Lists | ||
Contact Properties | ||
Custom Objects | ||
Deal Properties | ||
Deals | ||
Leads | ||
Owners |
Reviews
4.0
8
4.0
8
- Nov 6, 2025
Great potential but pricing strategy feels deceptive - HubSpot integration bait and switch ruins an otherwise solid tool
Clay looks great. Quite flexible and powerful. A bit of a learning curve. HubSpot integration worked great in the trial but is overpriced ($800/mo).
Integration worked great
HubSpot integration was included on the free trial.... but when I upgraded to the paid tier, I learned that HubSpot is only on the highest tier plan ($800/mo USD)
Kerkhoff, W.
- Oct 30, 2025
Great connectivity but needs smarter automation for create-update-associate workflow
Great
Easy to connect - Pull all relevant fields
3 steps needed : 1 create - update - associate rather than automatically detecting which is needed
Boufersen, S.
Pricing
Pro+
$800
/monthUnlimited Users
Over 100 integration providers
CRM Integrations
Email Sequencers Integrations
50000 credits monthly with rollover options
Phone number enrichments
Use your own API Keys
Webhooks
Integrate with any HTTP API
Pro+
$800
/monthUnlimited Users
Over 100 integration providers
CRM Integrations
Email Sequencers Integrations
50000 credits monthly with rollover options
Phone number enrichments
Use your own API Keys
Webhooks
Integrate with any HTTP API
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 12/03/2025
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