What is Flowla?

Flowla is a human-led, AI-powered deal room + automation platform designed for the entire revenue motion: Marketing, Sales, CS, RevOps and beyond.

It offers:

- Digital sales rooms, customer onboarding plans, client portals

- Workflows for end-to-end pipeline automation

- AI Agents

Sales and CS teams collaborate with buyers inside personalized, client-facing workspaces to offer an outstanding buying experience and drive deal momentum with minimal effort via AI workflows.

How does it work?

Deal rooms unite everything related to a deal (decks, Mutual Action Plans, forms, call recordings and more) in one convenient link, so stakeholders take action faster.

Buyer insights captured in deal rooms reveal all stakeholders, buyer activity, how each deal is progressing, so leaders know what’s happening without chasing updates.

AI workflows handle busywork like room & asset creation, Salesforce syncing, and follow-ups for reps, so they do more with less and run deals more consistently.

Use cases

Flowla is designed with the entire customer journey in mind: from the very first touch, to sales, internal handoffs, client onboarding, account management, upselling, renewals and beyond.

Results

With Flowla, teams like Insider, Aircall, and Brella report:

• 1.6x more closed won deals

• 47% faster time to value

• Less chasing & manual admin work for reps

• 25% more accurate forecasting and clearer pipeline visibility for leaders

• A much better buying experience for clients

This integration allows users to:

• Create deal rooms without leaving HubSpot

• Automatically personalize rooms based on HubSpot deal information

• Track all deal room activity right inside HubSpot

• Sync contacts between rooms & HubSpot

• Trigger AI workflows from HubSpot signals