
Grain
Grain turns customer conversations into AI-powered insights.
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Grain Subscription - Free, Starter, or Business plans
Overview
1/9
Conversation Intelligence
Grain was designed with mid-market sales teams in mind. Transform customer conversations into revenue drivers, automatically identify coaching opportunities, capture insights, and auto-update your CRM to keep your deals moving forward. It’s free to use, simple to set up, and cost-effective.
Superpower your AEs
Automatically update CRM properties, spot winning patterns using our “deals” feature, and move more deals to closed-won with meaningful data. Generate follow-up emails in one click using the context of your meetings. Instantly sync your meeting summary and conversation data to your CRM.
Change Customer Success
Send AI-driven customer feedback to sales, product, or leadership with a click. Easily highlight, organize, and share customer insights to stay aligned on customer needs. Use Grain’s “Trackers”, “Ask”, and MCP features and integrations to identify customer sentiment, requests, and milestones.
Build Better Products
Use your meeting content to create context-informed deliverables including product briefs, roadmaps, and summarizations. Keep your team aligned with automatic Slack updates containing decisions and next steps. Transform content into organized sprints with AI features that will help you focus on building your next big product.
Grain records, transcribes, and summarizes your sales calls with customizable AI-prompts, allowing you to focus on the conversation without worrying about taking notes.
Once Grain's HubSpot integration is enabled, your contact’s deal notes will be automatically updated with the AI-summary, which includes clickable time-stamps so you can quickly dive into the details or create highlights in seconds.
With Grain, you can:
Keep your records up to date by syncing your sales meetings with contacts, companies, and deals in HubSpot.
Push conversation data into HubSpot to gain better visibility into pipeline activity.
Identify coaching opportunities within HubSpot to accelerate your pipeline.
Features

Automate Note-taking
Grain automates note-taking and data entry so that your team can focus on selling. It updates your HubSpot records, including Contacts, Companies, and Deals, with a note containing a link to view the sales call, participant info, description, and AI summary. Access sales calls, notes, and highlights in HubSpot without manual call logging.

Better Pipeline Visibility
When you integrate Grain with HubSpot, you get complete visibility into your team’s sales conversations and understand what’s going on in your deals right from within HubSpot. Grain adds new notes to your deals every time your team meets with prospects, allowing you to effortlessly monitor and stay up-to-date on their engagement.

Coach Your Team
With conversation data and insights from sales calls directly available in HubSpot, you can proactively review and identify coaching opportunities to accelerate deals in the pipeline. Rather than relying on reps to report on sales calls, use this information during one-on-ones to pressure-test and de-risk existing deals.

Create HubSpot Tasks Instantly
Automatically create HubSpot tasks from action items identified in customer meetings, streamlining your workflow and ensuring that follow-ups are captured directly within the associated deal. This powerful automation feature eliminates manual data entry and helps sales teams stay organized by automatically syncing meeting insights with their CRM.
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Quickly Update Properties with AI
Update HubSpot properties by using Grain to push key meeting insights directly into selected HubSpot fields, keeping your CRM accurate without manual data entry. Grain analyzes your customer conversations and syncs outcomes and other captured data into the specific properties you choose so that your records stay actionable after every meeting.
App Functionality
Shared Data
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Reviews
4.9
15
4.9
15
- Mar 11, 2025
Game Changer
Very easy to setup and use. Saves me a huge amount of time and provides an invaluable record.
None so far!
Integration between HubSpot and my meeting apps is seamless. Easy to setup and use. Save a huge amount of time writing post meeting notes. Provides an invaluable historical record.
Hamlin, M.
- Jan 7, 2025
Chartier, N.
Pricing
Free
$0
AI-powered essentials for individuals and small teams with low meeting volume.
AI meeting summaries
Full meeting transcripts
Clip moments into video highlights
Automatic recording rules (via Calendar)
Customize your personal AI recorder
Shared team meeting library
Global transcript search
Calendar integration (Google/O365)
Support for Zoom, Microsoft Teams, and Google Meet.
Free
$0
AI-powered essentials for individuals and small teams with low meeting volume.
AI meeting summaries
Full meeting transcripts
Clip moments into video highlights
Automatic recording rules (via Calendar)
Customize your personal AI recorder
Shared team meeting library
Global transcript search
Calendar integration (Google/O365)
Support for Zoom, Microsoft Teams, and Google Meet.
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 01/28/2026
More info
Built by - Grain
Installs - 1K installs
Categories Languages this app is available in English
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