XEN Systems has spent more than a decade turning HubSpot into a reliable growth engine for B2B technology companies, drawing on experience with hundreds of businesses since 2009 and working with HubSpot since 2013. We partner with your sales, service and marketing teams to design, implement and continuously improve HubSpot so it supports real‑world processes and revenue goals, rather than remaining an underused tool. Our consultants combine deep HubSpot expertise with clear processes and digital strategy, acting as an extension of your team. We specialise in HubSpot Onboarding (START), HubSpot Audit + Review (REVIEW), Virtual CRM Management (GROW), plus HubSpot campaign implementation, CLEAN‑theme HubSpot CMS websites, and on‑demand support and coaching. All work is guided by our 5‑stage HubSpot framework, Foundations, Track Everything, Automation, Attribution and Continuous Improvement, so you always know what to focus on next and can confidently “get the most out of HubSpot.”
XEN Create were excellent to work with - HubSpot and CLEAN Theme experts. They worked with our UX team to design new Landing Pages and Blog Pages that were in line with our main externally hosted website. Our previous pages were hard coded, difficult for our team to update and outdated. The new pages are easy to edit. CLEAN Theme provides so many module options and styling controls. Huge difference and a no-brainer improvement. The XEN Create Team were responsive, helped us learn the new theme and went above and beyond to help us solve problems. They had clear processes for before, during and post going live.
XEN were highly recommended to us a couple of years ago, as we needed expert support with HubSpot and wanted to improve our marketing and communications. From the outset, they have been fantastic. Craig (CEO) and his team understood exactly what we needed and delivered valuable advice and solutions tailored to our business. They began by completing a thorough diagnostic of where things were at, then built a clear framework of what needed to happen each month in line with our objectives. The team are always incredibly responsive, brilliant at problem-solving, and have regularly gone above and beyond their remit. On top of all that, they’re genuinely lovely, personable people – it's an absolute joy working with them. Our partnership with XEN continues to be invaluable, and we would highly recommend them to any business looking to get the most out of HubSpot.
The XEN team surpassed my expectations right from the start. I have been working with XEN for 3 years now as our company's outsourced marketing team and am delighted with them in all aspects. The XEN team is responsive and highly capable and creative. Content creation, image development, website design and creation, surveys, social media assistance and most importantly branding are daily tasks we engage with XEN to undertake with us. XEN delivers exceptionally high-quality outcomes every time. I have grown to consider the XEN team an essential part of our business. Both my business and XEN continue to grow our businesses together and that benefits us both. Any initial hesitation I had with outsourcing this aspect of our business has long since been taken away and the XEN team prove again and again, they know what they are doing, understand my business and are considered colleagues.
As a technology company in the start-up phase, our requirement for a CRM was simple: We purchased one HubSpot license for new employee tracking emails only. When we started to expand our use of CRM and HubSpot, the HubSpot team introduced us to Craig and the Xen team, knowing we would fail to get the most from it without help. The Xen spent time understanding our business and capability and told us how long they thought it would take to onboard us to HubSpot, link emails and forms, set up simple automation, build dashboards and migrate our website from Squarespace to HubSpot without the need for in-house resources. In my past life, I have implemented SalesForce and deployed an ERP system to support 350+ users. I wish we had a team like Roselen and Keren back then. They documented all the meetings, followed up on all our actions, proactively built templates, added signatures and more. I recommend Xen to anyone who needs help with the implementation or operation of HubSpot. Thank you, Xen team, for all your help!
Xen was super professional in the way they approached business. I found the following things about XEN really helpful: They kept great summaries of our meetings; they kept the process running independently (even when we were busy); and they gave us plenty of reminders of when we needed to do; helpful and friendly and nothing was a bother for them; real value for money
Fast & Friendly Service. Always happy to help! Friendly team with suggestions of best practice! Highly Recommended!
We came to XEN at a time when our current HubSpot implementation was missing a lot of key foundational elements and lead gen volume was low (both MQL and SQL). Right from our initial meeting with XEN, we were immediately impressed with their overall collaborative approach and processes around auditing and identifying areas of improvement within our HubSpot implementation. We have a relatively small marketing team; therefore, it was important to us that XEN collaborate closely to help build our digital marketing strategy and become an extension of our team. We have now worked closely with XEN for 5 years and have seen our HubSpot implementation grow significantly during this time. Expanding out from not just inbound lead generation, but to building customer relationships 1:1 and driving end users with purchase intent to our partners (both offline and online).
Craig and his team were referred by a mutual friend. From the beginning, Craig was extremely honest with what he could (and possibly could not) help us with, and what he needed from us to be successful. It was refreshing to find a partner who was only keen to engage if we were aligned with our thinking and approach. Craig and his team shared lots of ideas and knowledge and were prepared to support our team to up kills which was great. All in all a great customer experience and a fantastic first campaign. Highly recommend Craig and the team at Xen.
The whole team deserves praise for our website re-launch from Wordpress to HubSpot. Xen were organised, accurate and attentive. I was very thankful they were on our side.
Prompt with their assistance. Thorough in there details on any issues / set up