A Simple and Reliable HubSpot Integration That Just Works

The WebinarGeek integration with HubSpot is a simple and reliable solution that saves us considerable integration and maintenance work. It automatically brings webinar registrations and engagement data into our CRM without requiring the complicated Zapier setup we previously had to maintain.

The integration is straightforward, easy to set up and - most importantly - reliable. Registrations and webinar activity are transferred automatically, including useful information about live attendance, replays and no-shows. It works much better than our previous combination of another CRM and Zapier and provides a solid foundation for lead management and follow-up in HubSpot.

I would like more flexible field mapping between WebinarGeek and HubSpot. In particular, transferring the WebinarGeek Internal title and allowing selected webinar fields to be mapped to standard HubSpot contact properties would make it much easier to distinguish between live and on-demand webinars, product lines, languages and sales regions in HubSpot workflows. Some of this also depends on HubSpot making custom Marketing Event properties available in contact-based workflows. Using HubSpot forms and emails is a viable alternative that provides greater control over consent, CRM properties, segmentation and automation, and I may test this approach in the future. However, it requires more setup and maintenance than WebinarGeek’s native registration process. Better field mapping would make an already dependable integration considerably more powerful.

Reasonably priced webinar platform with great features.

I love WebinarGeek. It's an incredibly affordable webinar platform with a reliable HubSpot integration that has all the same key features as some of the biggest platforms. I can run all types of webinars easily and reliably with timed interactions and CTAs, offer feedback forms, and quizzes. I'm really glad I found this platform.

It's so helpful to cut out the manual contact creation or list uploads with this integration. WebinarGeek has been a great platform for my company's needs and this integration has made it even easier to keep the entire company informed of who is attending our marketing and training events.

Some of WebinarGeek's best metrics - like interaction data and lenght of time watched - only import into HubSpot at the contact level, making it difficult to bulk report on some of those metrics (or use them for lead scoring). I think there's an opportunity to make this data even more actionability with some improvements from HubSpot (and the technical abilities of Marketing Events) and WebinarGeek.