Requirements
HubSpot Plan HubSpot Account permissions No HubSpot permissions required. G2 MCP may request additional permissions while connecting. Access Type Personal G2 MCP Subscription - Free plan
Overview
1/3 - Add G2 MCP to Breeze Agents
The G2 MCP for HubSpot connects your Breeze Agents to real buyer behavior and verified customer voice from G2, no data engineering required.
Reps can instantly understand what prospects are researching, which competitors they’re evaluating, and what’s driving their decisions, all without leaving HubSpot. The result is more relevant outreach, stronger conversations, and a faster path to revenue.
The G2 MCP for HubSpot helps sales teams:
Never go into a conversation cold. Combine live G2 buyer intent with HubSpot CRM data so reps know where buyers are in their journey and who they’re evaluating. Try the Company Research Agent with the G2 MCP connected to enrich HubSpot with real-time buyer intent and competitor activity.
Re-engage accounts at the right time. Identify when accounts return to market using real buyer behavior, so teams can prioritize outreach with confidence. Try the Deal Loss Agent or build a custom re-engagement agent with the G2 MCP connected.
Win with better competitive context. Bring together CRM history, G2 intent signals, and customer voice to understand competitive dynamics and sharpen GTM strategy. Try the Deal Loss Agent to connect closed-lost deals with G2 competitor research activity.
Arm every rep with real-time buyer signals so they spend less time researching and more time closing.
Features
Add G2 MCP to Breeze Agents
Connect G2’s real buyer behavior directly to Breeze Agents – like the Company Research Agent or Deal Loss Agent – so your team gets deeper, deal-ready insights without leaving HubSpot.
Guide your agents with the right data
Choose the G2 data you want to use: buyer intent, competitive signals, or customer voice. Ground every output in what actually matters.
Get insights you can act on
Run Breeze Agents with G2 MCP to turn real buyer signals into clear next steps your reps can use to move deals forward.
App Functionality
MCP Server
Surface G2 buyer intent signals within HubSpot so Breeze Agents can prioritize accounts actively researching your product or evaluating competitors.
Generate pre-call briefings with G2 intent scores, competitor comparisons, and buying stage data so Breeze Agents can personalize outreach at scale.
Enrich HubSpot contact and company records with G2 review sentiment and competitive switching data to sharpen messaging and sales positioning.
Identify high-intent accounts visiting competitor pages on G2 so Breeze Agents can trigger timely, targeted sequences in HubSpot automatically.
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Will this MCP Server work with Breeze Assistant?
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Pricing
Free
$0
No additional fees
Free
$0
No additional fees
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 04/07/2026
More info
Built by - G2
Installs - <10 installs
Categories Languages this app is available in English
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