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Build

Shopify

Shopify-icon
App

Shopify

HubSpot Certified App

Sync Shopify and HubSpot data; Works with data studio in Data Hub

Built by

HubSpot

Installs
14K installs
Rating

2.2(47)

Sign in to installRequires Shopify subscription

Requirements

HubSpot Plan
HubSpot Account permissions
No permissions required
Shopify Subscription
Basic Shopify, Shopify, or Advanced Shopify plans

Overview

Unify ecommerce and customer data across Shopify and HubSpot to drive more personalized marketing, increase revenue, and reduce manual data management. This HubSpot-built integration connects your store data directly to HubSpot so teams can personalize campaigns, automate follow-ups, and measure revenue impact with confidence.


Install this app to:


  • Personalize emails automatically with orders, products viewed recently or often, abandoned checkouts, and more to re-engage shoppers and increase conversions

  • Tie store revenue to conversions, emails, and campaigns by tracking Shopify orders and more in HubSpot pipelines, customer journey reports, and email performance reports

  • Use Shopify data in HubSpot Data Studio to blend and combine ecommerce data in a familiar spreadsheet-style interface

  • Get set up quickly with data sync using pre-built field mappings, automatic historical data sync, and configurable sync settings that adapt to your business needs

  • Spend less time fixing data with real-time two-way and one-way syncing that reduces manual work, cleans up your data, and reduces silos

Features

screenshot of sync options

Sync Shopify and HubSpot data

Sync creates and updates contact and products bidirectionally between HubSpot and Shopify. Orders and abandoned checkouts can also be synced one-way from Shopify to HubSpot

screenshot of data sync controls

Sync settings and control

Control how your data syncs by adding sync settings and rules for how your contacts, products, orders and abandoned checkouts sync between systems. You can set up a one- or two-way sync. You can also add a filter for any Shopify field or HubSpot list to sync exactly what you want—and nothing you don’t.

screenshot of shopify order status

Track the status of your Shopify orders

Leverage the default order pipeline to track the status of your Shopify orders.

screenshot of navigation menu where orders can be found

Easily access orders from the navigation menu

Use the navigation menu to to quickly access orders and carts landing pages.

data studio graphic

Works with data studio in Data Hub

Built for marketers, data studio in Data Hub lets anyone blend data in a familiar, spreadsheet-like interface with the help of AI. Create custom datasets that power advanced segmentation, automation, and reporting. You can also easily manage the flow of data between multiple external data sources, including Stripe, and the HubSpot CRM

screenshot of email personalization using Shopify store insights

Personalize emails using order, browsing, and checkout data

Pull contacts' recently viewed products from your Shopify store into your HubSpot marketing emails. Easily identify and showcase products that your customers have recently explored, helping to re-engage them and boost sales.

App Functionality

Shared Data

Each object has field mappings that connect matching information from each app. Default mappings are listed below. If you want to change these default mappings or create your own, custom field mappings are available with Operations Hub Starter and up.


Companies only available for Shopify Plus.

Data Sync by HubSpot
Data Source
Sync Direction
In HubSpot
In HubSpot

Abandoned Checkouts

Carts

Carts

Companies

Companies

Companies

Customers

Contacts

Contacts

Orders

Orders

Orders

Products

Products

Products

Shopify data

Data Studio

Data Studio

Reviews

Average rating

2.2

Based on 47 ratings


Total reviews

47

Number of reviews all-time


5
13% complete
13%
4
4% complete
4%
3
15% complete
15%
2
23% complete
23%
1
45% complete
45%

Average rating

2.2

Based on 47 ratings

Total reviews

47

Number of reviews all-time

5
13% complete
13%
4
4% complete
4%
3
15% complete
15%
2
23% complete
23%
1
45% complete
45%

Filter reviews:

Sort:


1/5
    Jan 19, 2026

Disappointing integration that provides neither SKUs nor usable order data

As seen with consultant, who contacted support, here's my opinion: This integration doesn't allow any exploitation of orders, either at transaction or product level, which makes its function useless for stats or other purposes.

What do you like?

Remount customers.

What do you dislike?

- Does not retrieve SKUs, bug identified but no response - Does not allow orders to be converted into transactions or other information to be retrieved, order function = useless.

  • PEREA, P.

Translated from Français. View original text

5/5
    Jan 16, 2026

Seamless setup and flawless product integration made everything incredibly straightforward

Initial set-up was very easy, and the product integration was seamless.

What do you like?

Ease of installation

What do you dislike?

N/A

  • Stone, E.


This app requires one of the following Shopify subscription plans.

Basic Shopify

$29

/month

All the basics for starting a new business

  • Online Store

  • Unlimited products

  • Staff accounts

  • 24/7 support

  • Sales channels

  • Manual order creation

  • Discount codes

  • Free SSL certificate

  • Abandoned cart recovery

  • Shipping discount up to 64%

  • Print shipping labels

  • Fraud analysis

  • Shopify POS app

  • Hardware peripheral support

  • Third-party POS apps

Basic Shopify

$29

/month

All the basics for starting a new business

  • Online Store

  • Unlimited products

  • Staff accounts

  • 24/7 support

  • Sales channels

  • Manual order creation

  • Discount codes

  • Free SSL certificate

  • Abandoned cart recovery

  • Shipping discount up to 64%

  • Print shipping labels

  • Fraud analysis

  • Shopify POS app

  • Hardware peripheral support

  • Third-party POS apps

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 01/29/2026

More info

Built by

HubSpot

Installs
14K installs
Categories
Languages this app is available in
Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Spanish, Swedish, Thai, Turkish, and Vietnamese

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