
Traitspotter
Update your contacts and find the decision makers for more sales!
Built by - Traitspotter Oy
Installs - 60+ installs
Rating 5
(13)
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Access Type Shared Traitspotter Subscription - Free or Premium plans
Overview
1/4
Three most common problems with CRMs are 1. outdated contacts, 2. not enough relevant contacts and 3. not knowing how to approach the contacts.
The Traitspotter HubSpot app uses public information to find out if your HubSpot data is up2date. It shows information about the decision makers including current role, employer, location, languages and even their personal traits and preferences. This enables you to approach people in a style the decision makers really prefer - the way that is natural to them!
Additionally the app let's you search for colleagues of your HubSpot contacts. People you probably want to include in your sales and marketing!
Features

Are your contacts up-to-date?
The app checks if the information you have about the contact is still up-to-date. You'll see what is the current right data if your contact gets outdated (role/position, employer...). Even 20-40% of your HubSpot contacts might be outdated!

Find more decision makers
Business decision are rarely done by one person. Influential people should be involved in your sales and marketing efforts too. This app lets you easily find more influential decision makers related to your contacts, companies and deals.

Trait-driven communication
When you know the preferred communication style of your contacts, you can improve your sales and marketing results by more than 30% (scientifically proven). The app reveals the personal traits of the decision makers for better conversion rates, more sales and happy customers.
App Functionality
Shared Data
![]() Companies | ||
![]() Contacts | ||
![]() Deals | ||
![]() Timeline Events |
Reviews
5.0
13
5.0
13
- Jul 10, 2024
Haug, P.A.
Consulting/Advisory - 2 to 5 employees
- Oct 20, 2023
Deep insights into prospects’ communication styles,
Traitspotter is a fantastic addition for our sales teams It gives us deep insights into prospects’ communication styles, making personalization easy. We’ve seen a significant improvement in our sales with faster conversions and a boost in revenue. Deals move faster and get closed sooner. The app really helps us to keep our data up2date and motivates the team with the practical insights. The Finder tool has expanded our prospect list too, significantly increasing our sales potential. I can highly recommend Traitspotter to any salesperson looking to enhance their performance!
In sales to keep our data up2date.
Kauppinen, T.
Technology - Software - 6 to 10 employees
Pricing
Free
€0
Free for testing
Currently all functions included
Identifying outdated contacts
Finding fresh contact information
Finding more influential decision makers
Trait analysis about the decision makers
Free
€0
Free for testing
Currently all functions included
Identifying outdated contacts
Finding fresh contact information
Finding more influential decision makers
Trait analysis about the decision makers
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 08/11/2025
More info
Built by - Traitspotter Oy
Installs - 60+ installs
Categories Languages this app is available in English andFinnish
Getting attention today


