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Magento Connector
HubSpot Integration for Magento, Automation and Abandoned Cart
Built by - MakeWebBetter
Installs - 300+ installs
Rating - 5(11)
Requirements
HubSpot Plan Works with all HubSpot plans Learn more HubSpot Account permissions - View the required account permissions
Magento Connector Subscription - Magento Integration, Guest User Syncing, or Contact Bidirectional Syncing plans
Overview
1/8
The Magento Connector extension enables real-time, auto-syncing of Magento customer data, orders, and product details to HubSpot.
The Integration helps to recover abandoned carts and convert leads. It also helps to re-engage and rejuvenate existing customers.
Contact segmentation by using Smart List will help you to do better marketing to expand your business.
Build you fully customized HubSpot Magento Integration with us as per your business requirements.
Addons with HubSpot Integration
Whenever a guest visits a website and makes some purchases, their data is automatically synced with the HubSpot once the checkout process is completed. HubSpot can also differentiate between existing customer data and guest user data that making the syncing process more effective. It opens the door for converting guests to regular customers by providing personalized services and offers.
2) Bi-directional Syncing Addon:
Collecting and Syncing data between two systems both ways is Bi-directional syncing. This helps data syncing of all created contacts from Magento to HubSpot and vice versa. Bi-directional syncing updates and syncs data from source and destination at the same time.
3) Magento Field Mapping Addon :
A complex yet unproductive task it is, to manually map the Magento Customer Fields to HubSpot Contact Properties. Automate this process and take full control over Magento HubSpot data tracking. Use the HubSpot Magento Field Mapping addon and do all that in just a click.
Sync Magento contacts without manual data entry or messy, time-consuming imports
1) Profitability on capital invested: The information gathered enables the marketing team to create different personas, predict their behaviour, and generate forecasting to acquire new customers within budget.
2) Sync, Analyze, and Deliver: The app enables merchants to sync data from the Magento store with HubSpot. Data syncing in real-time increases the efficiency of the store and better insights can be obtained in a quick time. With the help of these insights and reports, you can devise a strategy to target, engage, and make customers purchase more.
3) Automation and Segmentation: Put your marketing on auto-pilot using ready-to-use workflows related to abandoned cart recovery, customer nurturing, ROI calculation, and order. Segment your customers based on their purchase histories like total purchase value, frequency of purchase, and 20+ smart lists, dynamic lists.
Features

Creating contacts on HubSpot
Contacts store primary information about your visiting customers, such as email address, phone number, or the last time they filled out a form. HubSpot creates default properties in every account for key information storage. Few of which, such as the lifecycle stage properties, are automatically populated by HubSpot.

Creation of Smart list and Segmenting Contacts
Wise List is one of the most valuable tools in HubSpot to organize customers based on their purchase patterns. It helps in making better marketing decisions for customer engagement and lead conversion. After the successful configuration of our connector, you get ready-to-use smart lists in your HubSpot account.

Export Existing(Historical) Data from Magento Store to HubSpot
The Magento HubSpot connector helps export the Magento store's existing data at any time and view progress. In this process, the extension exports products, contacts/ customers, deals/orders, line items, etc. Additionally, we also export abandoned cart details depending upon user selection during the export process.

Recovery of abandoned cart & Transparency of the automatic process
Cart abandonment happens when your customer browses and adds products to the cart but does not purchase it. That will sync to your HubSpot. It will help you send follow-ups for lead recovery and data sync from the Magento store to the HubSpot account; we use crons. In the Magento panel, you can see crons status to examine the syncing process.

HubSpot error log show in your Magento panel
Through our Magento HubSpot connector, we sync Magento store data to HubSpot accounts using crons. Sometimes errors occur during the sync process, which can be seen at the Magento panel for resolution.
App Functionality
Shared Data
![]() Magento Customer's Attributes | ||
![]() Magento Customers | ||
![]() Magento Order's Fields | ||
![]() Magento Orders | ||
![]() Magento Products |
Reviews
5.0
11
5.0
11
- 15. mai 2024
Really helpful and awesome service!
The Magento connector works pretty well. With a few customization we were able to align our business needs through the connector.
We are using HubSpot to manage our marketing activities and customer care needs
There are features that are not given when using HubSpot in Magento. The connector enables features that are necessary to do an ecommerce business operations as needed.
With Magento things can get complicated and a bit of planning and customizations are required, but definitely worth the effort for smooth operation.
pc, N.
Ecommerce - 11 to 25 employees
- 15. sep. 2023
Function and support
Easily connect contacts and products as well as order amounts. So that we don't have to work at two places.
I need to track customer orders in order to market them further.
Marawang, W.
Consumer Services - 11 to 25 employees
Magento Integration
Extension
Customer group & property creation
Smart List Creation
Workflow creation
Customer syncing
Order syncing
Product syncing
Abandoned cart syncing
Line-item syncing
Export old(Historical) Magento Data
Magento Integration
Extension
Customer group & property creation
Smart List Creation
Workflow creation
Customer syncing
Order syncing
Product syncing
Abandoned cart syncing
Line-item syncing
Export old(Historical) Magento Data
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 03.12.2025
More info
Built by - MakeWebBetter
Installs - 300+ installs
Categories Languages this app is available in English
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