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Microsoft Business Central

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Microsoft Business Central

HubSpot Certified App

Data sync - Sync customer data between Business Central and HubSpot

Built by

HubSpot

Installs
300+ installs
Rating

1.8(6)

Sign in to installRequires Microsoft Business Central subscription

Requirements

HubSpot Plan
    Works with all HubSpot plans
Learn more
HubSpot Account permissions
No permissions required
Microsoft Business Central Subscription
Dynamics 365 Business Central Essentials, Dynamics 365 Business Central Premium, or Dynamics 365 Business Central Team Members plans

Overview

Sync data between Microsoft Dynamics 365 Business Central and HubSpot without manual data entry or messy, time-consuming imports.

Here’s what you get with Data Sync by HubSpot:

  • Two-way sync: Data is shared between Microsoft Dynamics 365 Business Central and HubSpot in real time
  • Default field mappings: Set-up is quick with out-of-the-box field mappings already created for you
  • Historical syncing: Your existing data will sync right away, and updates will sync as they happen

Installing this app requires some preparation (under 5 minutes).

  1. Upload this extension (.app file)
  2. Go to Web Services
    1. Click on "+ New"
    2. Choose "Page" as Object Type
    3. Choose "21" (which is "Customer Card") as Object ID
    4. Choose any name for this Page (e.g. "HubSpot")
    5. Check the "Published" checkbox
  3. Select the ODATA v4 URL and copy it to the clipboard

Or follow the screenshots in the knowledge base.

Attention: this currently syncs with HubSpot contacts, not with companies.

Features

Sync Microsoft Dynamics 365 Business Central and HubSpot data

Sync Microsoft Dynamics 365 Business Central and HubSpot data

Make manual data entry a thing of the past by syncing customers between HubSpot and Microsoft Dynamics 365 Business Central. When records are created or updated in either app, that information will be automatically shared with the other one.

Custom field mappings

Custom field mappings

Custom field mappings are available with Operations Hub Starter or Professional plans. Custom mappings add the flexibility to create your own mappings or make changes to your default ones.

App Functionality

Shared Data

Each object has field mappings that connect matching information from each app. Default mappings are listed below. If you want to change these default mappings or create your own, custom field mappings are available with Operations Hub Starter and up.

Data Sync by HubSpot
Data Source
Sync Direction
In HubSpot
In HubSpot

Customers

Contacts

Contacts

Items

Products

Products

Opportunities

Deals

Deals

Sales Orders

Orders

Orders

Reviews

1.8

Based on 6 ratings

Total reviews

6

Number of reviews all-time

Overall rating

0% complete
17% complete
0% complete
33% complete
50% complete

Average rating

1.8

Based on 6 ratings

Total reviews

6

Number of reviews all-time

Overall rating

0% complete
17% complete
0% complete
33% complete
50% complete

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1/5
    11. aug. 2025

Frustrating and poorly designed - basic sync functionality missing between customers and companies

Illogical - no option to sync customers with companies, only with contacts

  • Suckling, M.

4/5
    13. jan. 2025

Easy to setup with guide

Found it reasonable to set-up with the HubSpot provided instruction guide. Ran tests and worked smoothly.

What do you like?

Having the data sync option of being one way or having both systems talk to each other.

What do you dislike?

Needs more User-friendly setup functions around data sets to allow it to pull over into the correct areas.

  • Loveday, A.

This app requires one of the following Microsoft Business Central subscription plans.

Dynamics 365 Business Central Essentials

USD 70

/month
  • Contact a partner to purchase or to get an assessment, consulting services, or additional pricing

Dynamics 365 Business Central Essentials

USD 70

/month
  • Contact a partner to purchase or to get an assessment, consulting services, or additional pricing

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 03.09.2025

More info

Built by

HubSpot

Installs
300+ installs
Categories
Languages this app is available in
Dutch, English, French, German, Italian, Japanese, Portuguese, and Spanish