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Koalify - Merge & Deduplicate

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App

Koalify - Merge & Deduplicate

HubSpot Certified App

Deduplication Simplified. Merge contacts, companies, deals & tickets

Built by
Koalify
Installs
3K installs
Rating

5(77)

Sign in to installRequires Koalify - Merge & Deduplicate subscription

Requirements

HubSpot Plan
    Works with all HubSpot plans
Learn more
HubSpot Account permissions
View the required account permissions
Koalify - Merge & Deduplicate Subscription
Free or Recommended plans

Overview

"Koalify makes deduplication in HubSpot so easy!"


The benefits of using Koalify:

🔎 Detect Duplicate Accurately - Easily identify duplicates with customizable duplicate rules tailored to your needs.

🔀 Merge Duplicates Quickly- Merge duplicates in bulk via HubSpot workflows or directly on record pages.

📊 Analyze Duplicate Sources – Discover where duplicates come from by creating HubSpot reports.


The pains of not using Koalify:

🤔 Time-Consuming for Admins - Merging duplicates is tedious and challenging for HubSpot admins.

😡 Frustrating for Your Teams - Duplicate records cause frustration and inefficiency for your sales and service teams.

😔 Annoying for Customers – Duplicates can damage trust with prospects and customers.


Some highlights of Koalify:

✅ HubSpot Certified App

🔨 Exclusively built for and fully embedded in HubSpot

📈 Over 2000+ total installs

⭐️⭐️⭐️⭐️⭐️ 60+ 5-star reviews


What users think about Koalify:

⭐️⭐️⭐️⭐️⭐️"No more manual deduplication" Nixon, J.

⭐️⭐️⭐️⭐️⭐️"Must have app" Dowling, T.

⭐️⭐️⭐️⭐️⭐️"Best deduplication tool I found" Lebizay, B


Looking for a simple way to tackle duplicates in HubSpot?

Try Koalify for free.


Koalify also unlocks company merges when the Salesforce integration is active.

Features

Automatic and bulk merges with Koalify workflow actions

- With Koalify you can bulk merge contacts, companies, deals and tickets via HubSpot workflows. - Simply add the "Merge Duplicate Contact/Company/Deal/Ticket" action to your HubSpot workflow. - Enroll duplicates manually or set-up enrollment criteria to fully automate the deduplication process.

Accurate and fast merges with Koalify CRM cards

- Koalify gives you instant duplicate suggestions for contacts, companies, deals and tickets in CRM cards. - Merge up to 3x faster than HubSpot’s built-in process with Koalify’s streamlined CRM cards. - There is no extra cost per user, so everyone can contribute to the deduplication process.

Configure rules to detect duplicates in HubSpot

- Set custom rules to detect duplicates across your HubSpot portal. - Choose a combination of (custom) properties to highlight potential duplicates.

Configure rules to mark primary duplicates

- Set primary rules to identify the main record among duplicates in HubSpot. - Use a combination of (custom) properties to highlight the primary record.

Create views and reports of duplicates with Koalify properties

- With Koalify you can build views, reports and notifications in HubSpot for all your duplicates. - Use these tools to prioritize specific duplicates, spot the most recent ones, or alert record owners automatically.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Companies

Companies

Companies

Company Properties

Company Properties

Company Properties

Contact Properties

Contact Properties

Contact Properties

Contacts

Contacts

Contacts

Deal Properties

Deal Properties

Deal Properties

Deals

Deals

Deals

Owners

Owners

Owners

Reviews

5.0

Based on 77 ratings

Total reviews

77

Number of reviews all-time

Overall rating

96% complete
4% complete
0% complete
0% complete
0% complete

Average rating

5.0

Based on 77 ratings

Total reviews

77

Number of reviews all-time

Overall rating

96% complete
4% complete
0% complete
0% complete
0% complete

Filter reviews:

Sort:


5/5
    Sep 23, 2025

simple and effective for deduplication needs

Great job making a tool that is simple and effective. Genius implementation and execution of deduplication.

What do you like?

Works with workflows, lists.

What do you dislike?

Wasn't made 10 years ago. No cons here ;)

  • Johnson, M.


5/5
    Sep 19, 2025

Super tool for complex data migration - enables much more than standard solutions!

Super tool! We used Koalify to clean up duplicates after the data migration. Koalify gave us more complex rules than HubSpot.

What do you like?

Simple to use; greater complexity can be mapped.

What do you dislike?

-

  • Simma, L.

Translated from Deutsch. View original text

This app requires one of the following Koalify - Merge & Deduplicate subscription plans.

Free

$0

< 10,000 records

  • Free forever

  • Unlimited users

  • Unlimited duplicates

  • Unlimited merges

  • Koalify CRM cards for quick manual deduplication

  • Koalify workflow actions for bulk and automed merges

  • Koalify properties for an easy duplicate overview

  • Custom duplicate rules for accurate duplicates

  • Instant duplicate validation

Free

$0

< 10,000 records

  • Free forever

  • Unlimited users

  • Unlimited duplicates

  • Unlimited merges

  • Koalify CRM cards for quick manual deduplication

  • Koalify workflow actions for bulk and automed merges

  • Koalify properties for an easy duplicate overview

  • Custom duplicate rules for accurate duplicates

  • Instant duplicate validation

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 09/28/2025

More info

Built by
Koalify
Installs
3K installs
Categories
Languages this app is available in
English

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