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WhatsApp Business

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App

WhatsApp Business

Meet your customers where they are

Built by
HubSpot
Installs
13K installs
Rating

2.2

(213)

Sign in to installRequires WhatsApp Business subscription

Requirements

HubSpot Plan
HubSpot Account permissions
No permissions required
Access Type
Shared
WhatsApp Business Subscription
Free or Limit Increase plans

Overview

Manage WhatsApp conversations from HubSpot’s shared inbox

Automate and personalize messages via workflows

View WhatsApp message threads on the CRM record.

Features

Manage WhatsApp conversations from HubSpot’s shared inbox

Deliver a seamless service experience by leveraging HubSpot’s shared inbox, which gives teams a comprehensive view of each customer’s conversation history - in one unified location.

Automate and personalize messages via workflows

Using WhatsApp with your HubSpot CRM allows you to send welcome messages, automate abandoned cart texts, and even send messages based on purchases. Automating and personalizing messages encourages two-way conversations and scales customer connection.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

WhatsApp Message threads

Conversations

Conversations

WhatsApp Message threads

Contacts

Contacts

WhatsApp Templates

Conversations

Conversations

WhatsApp Templates

Workflows

Workflows

Reviews

Average rating

2.2

Based on 213 ratings


Total reviews

213

Number of reviews all-time


5
10% complete
10%
4
8% complete
8%
3
12% complete
12%
2
28% complete
28%
1
42% complete
42%

Average rating

2.2

Based on 213 ratings

Total reviews

213

Number of reviews all-time

5
10% complete
10%
4
8% complete
8%
3
12% complete
12%
2
28% complete
28%
1
42% complete
42%

Filter reviews:

Sort:


1/5
    Mar 30, 2026

Completely useless, impossible to configure and does not work at all.

It does not work. It is impossible to configure it

  • Marcolongo, G.

Translated from Español. View original text

3/5
    Mar 12, 2026

Useful for information and CRM but interface needs to be more user-friendly and practical

It is useful for sending information

What do you like?

That connects to the Husbpot CRM

What do you dislike?

They are not as user-friendly as the WhastApp Business interface is from a cell phone or PC, as one traditionally sees it.

  • CRUZ RUBIANO, V.F.

Translated from Español. View original text

This app requires one of the following WhatsApp Business subscription plans.

Free

$0

1000 conversations are included for free each month

  • Available to Service Hub Professional and Enterprise, and Marketing Hub Professional and Enterprise customers

Free

$0

1000 conversations are included for free each month

  • Available to Service Hub Professional and Enterprise, and Marketing Hub Professional and Enterprise customers

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 08/22/2025

More info

Built by
HubSpot
Installs
13K installs
Categories
Languages this app is available in
Dutch, English, French, German, Italian, Japanese, Portuguese, and Spanish

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