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Overview
⚠️ BASE Pro gives you access to all modules ⚠️
ecosystem.hubspot.com/marketplace/website/base-pro-theme-by-smartacre
If you are planning to build a site with the BASE theme we recommend using BASE Pro because upgrading from BASE to BASE Pro is very time consuming. www.basetheme.pro/switch-to-pro
BASE theme created by SmartAcre®, Inc.
SmartAcre is a US based full marketing agency and HubSpot platinum solutions partner for over a decade. All of our developers are in-house.
Site header module
Build your own custom full website header with custom mega menus. Build custom desktop and mobile layouts. Includes mega menus, offcanvas components, site search, language switcher and more.
Mega menu
Create custom mega menu dropdowns. Each mega menu dropdown can be unique and is fully customizable.
Advanced theme settings
You have complete control over your design with the advanced theme settings. Customize buttons, forms, menus, and typography directly within the theme settings. These global theme settings apply throughout the theme and to all of HubSpot's default modules.
Optimized for speed and security
The BASE theme does not include jQuery. All code is built specifically for HubSpot. This approach makes BASE theme optimized for speed and performance right from the start giving you a solid foundation to build on. The theme does not include any external assets allowing for strict domain security policies.
Accessibility
BASE is designed and developed with page speed, security and accessibility best practices to help support the creation of fast, secure and accessible websites.
100% drag and drop
The BASE theme is built entirely with HubSpot's drag and drop areas. The approach is to allow everything to be built with modules including the header and the footer. There is nothing within the BASE theme that cannot be customized or removed just by using the drag and drop editor interface.
Features
Mega menu builder
Create custom mega menu dropdowns. Each mega menu dropdown can be unique and is fully customizable.
Site header builder with mega menu
Build your own custom full website header with custom mega menus. Includes mega menus, offcanvas components, language switcher and more.
Advanced theme settings
Advanced theme settings that are easy to customize and tailor to perfectly align with your brand identity. Create your own design by fully customizing text, buttons, forms, menus and the drag and drop grid spacing.
Optimized for speed and security
BASE is designed and developed with page speed, security and accessibility best practices to help support the creation of fast, secure and accessible websites.
Accessiblility
Our theme is fully accessible and WCAG-compliant, ensuring an inclusive experience for all users while enhancing usability and engagement across devices.
What's included
About Theme
Total installs - 200+
Created - Mar 25, 2025
Version 40 - Feb 13, 2026
Page types Page features Business types Tags
Requirements
HubSpot Subscription
Contact SmartAcre, Inc.
Legal Stuff
Please refer to the developer's Privacy Policy and Terms for more information.
Support
SmartAcre, Inc.
- Allentown, PA, USA
Visit website
SmartAcre®, Inc. is a technology focused B2B Marketing Agency. We help B2B companies leverage marketing and sales technology to improve the entire customer experience. Founded in 2008 with the mission to create an agency that truly cares about our people and clients. Our “SmartAcres” are located throughout the United States with SaaS, technology and industrial manufacturing clients. SmartAcre has been recognized as an Inc. 5000 Fastest Growing Company, a Best Place to Work, and a top ranked agency by AgencySpotter, Clutch and HubSpot.
BASE Customer Reviews
- Jan 18, 2026
Minimalist design, very well executed. Love it.
The theme has a very minimalist design but a high-quality layout. The most important modules are included. In my theme testing, I was able to implement my requirements super quickly with the BASE theme compared to some other widely used themes. For me, this theme is now really the basis for all landing pages and websites. Many thanks to SmartAcre—very well done. For me 5 stars.
This theme helped me achieve my goal the fastest, as I wanted to implement a simple layout. I tried several themes, but this one is by far the most suitable as a base theme for me.
The navigation and layout are very attractive right from the start. The modules are superbly designed. I was able to figure everything out and implement it easily.
Bisher kann ich kein Kontra finden. Ich muss dazu sagen, das ich den Support nicht in anspruch genommen habe. Die Dokumenation scheint auch ok zu sein.
Caspar, F.
Version 38
- Aug 13, 2025
Game-Changing Theme: Drag-and-Drop Simplicity Meets Scalability
I can’t overstate how much the BASE Theme by SmartAcre transformed our website project at Salamander. Right off the bat, what struck me was its 100% drag-and-drop architecture—literally everything, including headers and footers, can be customized without writing a single line of code. That flexibility made design changes intuitive and kept us from getting bogged down in technical work. They let us craft rich, multi-column dropdowns with off-canvas support, giving our site navigation a pro-level polish. Meanwhile, the advanced theme settings gave us global control over buttons, forms, typography, spacing—you name it—and let us align everything with Salamander’s brand identity in a heartbeat. Performance and inclusivity matter, and BASE delivers. All of this meant we got our site up fast—thanks to ease of use, the abundance of modules, and none of the clunky designer roadblocks. And because it’s built for growth, we know scaling or enhancing our site down the line will be smooth. In short: if you want a theme that’s fast, flexible, secure, accessible—and genuinely designed for marketers and growth-hungry teams—this is it!
Incredibly easy. I am not a coder, so the drag & drop interface made it so easy. plus, i liked how we could add consistent modules for each page and have dynamic elements for others. Base by SmartAcre and HubSpot made it easy!
Dynamic, Flexible, Fast to Load, easily customizable..
Didn't install it sooner.
Epstein, J.
Version 23