Pathfinder is a performance marketing agency based in WA. We’ve used HubSpot since 2009 and joined as a Partner in 2022. Our foundation is performance marketing - everything we implement is designed to deliver real business outcomes. As a profit-focused agency, we see marketing through the full customer journey, not just ad metrics. HubSpot plays a key role in fixing funnel leaks that hurt profitability. Whether it’s structuring sales pipelines in Sales Hub, expanding nurture flows with Marketing Hub, boosting retention via Service Hub, or enabling integrations through Ops Hub, we treat HubSpot as a fundamental part of our client's growth engine. We’ve worked across dozens of businesses, from startups to large corporates. Whether optimising or building from scratch, we focus on clean, scalable systems that align marketing and sales with business performance.
Travailler avec Pathfinder a complètement transformé la façon dont nous gérons notre marketing et nos ventes. L'équipe nous a aidés à définir un processus de vente clair dans HubSpot, à automatiser un grand nombre de tâches manuelles fastidieuses et à tout relier à nos données de compte publicitaire afin que nous puissions voir exactement ce qui génère des leads et des revenus. Ils ont rendu notre reporting et notre suivi beaucoup plus efficaces, et nous avons enfin une visibilité totale sur les performances marketing et commerciales. L'ensemble du processus a été très collaboratif et la configuration technique a été gérée de bout en bout avec une réelle expertise. Je vous recommande vivement de travailler avec eux si vous voulez que votre marketing et votre CRM fonctionnent réellement ensemble.
Dave from Pathfinder was incredible in helping us design a purpose built HubSpot CRM followed by the implementation. Dave’s knowledge and expertise in understanding our clients journey and ensuring the CRM catered to this was exceptional. Nothing was ever too much and Dave was always there to support any tweaks or changes to our workflows. I highly recommend Dave and Pathfinder if you are considering customizing and implementing a new CRM.
Loved working with the team and Pathfinder. Highly recommend. Attention to detail was great