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Prospecting Agent

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Featured Agent

Prospecting Agent

Monitors target accounts for buying signals, identifies the buying committee, and drafts personalized outreach
Built by

HubSpot

Installs
44K installs

Overview

Prospecting Agent monitors target accounts for buying signals, identifies contacts across the buying committee (sourced via connected third-party providers like ZoomInfo and Apollo), and drafts personalized outreach for reps to review and send. Sales leaders define their strategy through Plays, and the agent runs it continuously. Customers using Prospecting Agent book 82% more meetings and close 18% more deals.

Features

Overview Page of Prospecting Agent showing signal monitoring capability

Signal Monitoring

Prospecting Agent continuously monitors your target accounts for buying signals: funding rounds, job changes, product launches, and engagement spikes. When an account shows intent, the agent surfaces suggested contacts and AI drafted outreach, so reps act on timing instead of hunting for it.

the AI generated outreach drafted by the prospecting agent

AI-Drafted Outreach

Every message is drafted from real research from sources like CRM history, engagement patterns and web research. Reps review, edit, and send personalized outreach in seconds. No blank page, no generic templates.

Buying Committee Detection

Buying Committee Detection

The agent identifies the right people across the buying committee for every target account, sourcing fresh contact data through connected third-party providers like ZoomInfo and Apollo. Your reps always know who to reach and how to reach them.

Plays

Plays

Sales leaders define the prospecting strategy: which accounts to target, what signals matter, how outreach should sound, and when to follow up. Set a Play once and the agent runs it continuously across the team's book of business.

HubSpot Credits are a simple, flexible way to pay for what you use. Credits work across usage-based features, and give you a clear way to manage and plan your usage each month.

Recommend outreach for one contact

100 credits

/use
HubSpot Credits are a simple, flexible way to pay for what you use. Credits work across usage-based features, and give you a clear way to manage and plan your usage each month.

Recommend outreach for one contact

100 credits

/use

More info

Built by

HubSpot

Installs
44K installs
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