Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Access Type Shared Navu Subscription - Standard or Agencies plans
Overview
1/3 - Website featuring the Navu AI Chat Sidebar.
Navu is an AI assistant for your B2B website. It answers visitors' questions and points them to the right pages using your own content, so they learn faster and are ready to talk to sales sooner.
Connecting Navu to HubSpot puts that website activity where your team already works:
Leads go straight into HubSpot. When a visitor shares their name and email in a Navu conversation, Navu submits it to a HubSpot form, so your existing workflows, lead scoring and owner assignment take over.
See each contact's journey on their record. A Navu card on every contact shows an AI summary of their conversations, how many questions they asked, when they first and last visited, and their full visit history.
Act on AI conversations. Navu adds properties to contacts showing when they last had an AI conversation. Use them in lists, reports and workflows.
Recognize known contacts and companies when they return to your site.
Use your HubSpot content (optional). Let Navu answer questions from your HubSpot website pages and blog.
Setup takes minutes, and you don't need to know anything about AI or change your website. Navu also shows which questions visitors ask and where they drop off, so you can improve your content over time.
Features
See each contact's Navu journey in HubSpot
A Navu card on every contact record shows how that person engaged with your website: an AI summary of their conversations, how many questions they asked, and when they first and last visited. Click View Journey to open their full visit history without leaving HubSpot, so sales and success teams have the context they need before reaching out.
Turn website conversations into HubSpot leads
When a visitor shares their name and email in a Navu conversation, Navu submits it to a HubSpot form, so the lead is created and handled like any other form submission: workflows, lead scoring, owner assignment and notifications all apply. Navu creates a ready-to-use form automatically when you connect.
Recognize known contacts and companies on your website
Navu uses HubSpot tracking and email address to recognize visitors who are already HubSpot contacts, and matches their website domain to company records. Journeys and conversations are linked to the right contact and account, supporting account-based marketing and follow-up.
Record AI conversation activity on contacts
Navu adds properties to your contacts showing when each person last had an AI conversation, and a reference to that conversation. Use them in lists, reports and workflows, for example to follow up with contacts who asked questions this week.
App Functionality
Shared Data
Visitors | ||
Account / Company | ||
Contact form / Lead | ||
Content |
Contacts: Navu looks up contacts by the HubSpot tracking cookie and by email address to recognize known visitors on your website. When a visitor has an AI conversation, Navu writes two properties to that contact, Navu last AI conversation at and Navu last AI conversation ID, in a "Navu" property group that Navu creates.
Companies: Navu reads company records, matched by website domain, to identify which account a visitor belongs to. Navu does not change company records.
Forms: Navu creates a "Navu Contact Form v2" form in your account. When a visitor shares their details in a Navu conversation, Navu submits them (name, email and message) to that form, or to a form you choose, so they are processed like any other HubSpot form submission.
Content (optional): If you turn on CMS indexing, Navu reads your HubSpot pages, blog posts, topics and tags so its assistant can answer questions using your content. Navu does not change your content.
Disconnecting HubSpot in Navu uninstalls the app from your HubSpot account.
Reviews
Standard
$98.92
/monthA fair pricing model for small and large companies
Navu’s AI Sidebar across your entire site
Detailed engagement analytics
Individual user journey tracking
Comprehensive integrations
Live (human) chat capabilities
Customer support and onboarding
Unlimited seats
No setup fees
No hidden fees
$99/month each for additional regions (sites)
Standard
$98.92
/monthA fair pricing model for small and large companies
Navu’s AI Sidebar across your entire site
Detailed engagement analytics
Individual user journey tracking
Comprehensive integrations
Live (human) chat capabilities
Customer support and onboarding
Unlimited seats
No setup fees
No hidden fees
$99/month each for additional regions (sites)
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 10/13/2026
More info
Built by - Navu, Inc.
Installs - 50+ installs
Categories Languages this app is available in English
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