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Mailchimp

HubSpot Certified App

Data Sync - Sync contacts two-way with a Mailchimp Audience

Built by
HubSpot
Installs
14K installs
Rating

2.6(53)

Sign in to installRequires Mailchimp subscription

Requirements

HubSpot Plan
    Works with all HubSpot plans
Learn more
HubSpot Account permissions
No permissions required
Mailchimp Subscription
Review Mailchimp's Pricing Page plan

Overview

Sync Mailchimp contacts without manual data entry or messy, time-consuming imports. Here’s what you get with Data Sync by HubSpot:

  • Two-way sync: Data is shared between Mailchimp and HubSpot in real time
  • Historical syncing: Your existing data will sync right away, and updates will sync as they happen
  • Custom field mapping: sync fields other than email, first name and last name

This sync can be used on top of this other Mailchimp app that syncs Mailchimp events to your timeline.

Note: This app requires at least a subscription to Operations Hub Starter. See below.

Features

Sync Mailchimp and HubSpot in the background

Make manual data entry a thing of the past by syncing data (see below) between HubSpot and Mailchimp. When records are created or updated in either app, that information will be automatically shared with the other one. You can also add a filter for any Mailchimp field or HubSpot list to sync exactly what you want—and nothing you don’t.

You’re in control of your data

You can set up a one- or two-way sync, which means you can either sync data from Mailchimp to HubSpot, from HubSpot to Mailchimp, or back-and-forth! Out-of-the-box default field mappings make set-up quick and keep your data clean and organized. Custom field mappings are available with Operations Hub Starter or above.

App Functionality

Shared Data

Each object has field mappings that connect matching information from each app.

The following will not sync: Groups, Tags, Email Opens/Clicks. As mentioned above, you can review and install the other Mailchimp integration here to sync additional data.

Note: You will need Operations Hub Starter and up to use this app.

Data Sync by HubSpot
Data Source
Sync Direction
In HubSpot
In HubSpot

Contacts

Contacts

Contacts

Reviews

2.6

Based on 53 ratings

Total reviews

53

Number of reviews all-time

Overall rating

19% complete
11% complete
10% complete
30% complete
30% complete

Average rating

2.6

Based on 53 ratings

Total reviews

53

Number of reviews all-time

Overall rating

19% complete
11% complete
10% complete
30% complete
30% complete

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5/5
    16. aug. 2025

Seamless integration that keeps everything organized, though lead conversion could be smoother

Using HubSpot with Mailchimp saved a lot of time for me. The connection made it simple to move all my newsletter subscribers from one place to another without any headaches. I liked that I didn’t have to mess with files or tricky steps. Everything synced up fast, so I could get back to working with my lists. If you want to keep your contacts in order and avoid hassle, this combo is a solid choice.

What do you like?

Everything is one place now with HubSpot

What do you dislike?

converting leads into email subscribers is a little tricky

  • Sicard, L.

1/5
    13. aug. 2025

Complete system failure - nothing functions as advertised

NOT WORKING

  • MacIntosh, E.

Review Mailchimp's Pricing Page

USD 0

Use the 'See all pricing options' link on the righthand side

  • Make sure to confirm the HubSpot subscription and the Mailchimp subscription needed to install this integration

  • Note: "Free" is referring to the cost of the integration, not the app subscriptions

Review Mailchimp's Pricing Page

USD 0

Use the 'See all pricing options' link on the righthand side

  • Make sure to confirm the HubSpot subscription and the Mailchimp subscription needed to install this integration

  • Note: "Free" is referring to the cost of the integration, not the app subscriptions

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 03.09.2025

More info

Built by
HubSpot
Installs
14K installs
Categories
Languages this app is available in
English

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