Deal Loss Agent
Identifies lost deal trends and recommends ways to improve win rates.
Built by HubSpot
Overview
1/3 - Demo of HubSpot's Deal Loss Agent
Every lost deal represents both a setback and a chance to learn. Too often, though, the reasons behind deal losses remain buried in CRM notes, scattered call transcripts, or forgotten rep updates. The Deal Loss Agent brings clarity by analyzing all closed lost deals within a chosen timeframe and surfacing the recurring patterns that matter most.
Pattern recognition. It highlights common objections, competitor pressure, pricing misalignments, and engagement drop offs across deals.
Segment and rep insights. Performance is broken down by product line, segment, or rep to show where losses cluster and why.
Data grounded analysis. Pulls directly from CRM data and call transcripts, so findings are rooted in evidence, not anecdotes.
Action oriented recommendations. Every report concludes with clear tactical and strategic steps to improve close rates in upcoming periods.
In short, the Deal Loss Agent transforms deal losses into a roadmap for stronger future wins.
Features

Data grounded analysis.
Analyzes all closed lost deals and their associated records across a certain time frame. Pulls directly from CRM data and call transcripts, so findings are rooted in evidence, not anecdotes.

Uncovers Hidden Patterns and Root Causes
By looking across contacts, call sentiment, objections, timing, and deal history, the agent surfaces non-obvious reasons for failure—like poor qualification, late objection handling, or misalignment with buyer priorities.
Agent Functionality
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Built by HubSpot
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Call Recap Agent
Transforms call transcripts into notes and follow up emails.
