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WhatsApp Connect

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WhatsApp Connect

HubSpot WhatsApp integration for context-driven, CRM-powered messaging

Installs
10+ installs
Sign in to installRequires WhatsApp Connect subscription

Requirements

HubSpot Plan
HubSpot Account permissions
View the required account permissions
WhatsApp Connect Subscription
Free Plan or Premium plans

Overview

Get WhatsApp CRM integration to standardize campaigns and 1:1 messaging using Meta-approved templates.


Bringing structured WhatsApp messaging into HubSpot. The WhatsApp Connect binds the CRM experience with your WhatsApp Business for your contacts.


Built specifically for HubSpot users, the integration replaces manual workarounds with reliable, template-approved WhatsApp messaging at scale.


The HubSpot WhatsApp Integration further facilitates 1:1 messages, bulk send-outs, WhatsApp campaigns, automated sends, conversations management, and monitoring. Ultimately, bringing your WhatsApp-CRM together and keeping you in command.


What makes it an essential?

  • Centralized workspace offering a unified messaging layer for WhatsApp Business users.

  • Campaign messaging made simple with Meta-approved templates and CSV uploads.

  • WhatsApp HubSpot sync, with message context & history living inside HubSpot.

  • Quality engagement with automated send-outs based on smart rules and triggers.

  • Dedicated framework to obtain Meta-approval for WhatsApp message templates.

  • Status monitoring (success/fail) across webhooks, ecosystem, and delivery layers.

  • Self-healing send-outs with retry controls, on top of manual retry and management.


Real-Life Scenarios

  • Transactional notifications: Order updates, delivery alerts

  • Lifecycle messaging: Onboarding, nurturing, re-engagement

  • Targeted campaigns: Promotions, personalized outreach

  • Service messaging: Appointment reminders, ticket updates


Features

WhatsApp Campaigns

WhatsApp Campaigns

Reach specific segments with bulk-sends and WhatsApp campaigns. Utilize CSV upload functionality and Meta-approved templates, built in for structured messaging and dispatch control. (Campaign scheduling coming soon.)

Workflow-Triggered WhatsApp Messaging

Workflow-Triggered WhatsApp Messaging

WhatsApp Connect enables you to trigger message send-outs for tailored messaging and nurturing using HubSpot workflows, based on HubSpot workflow triggers (events, delays, conditions).

Templates, Builder & Approval Status

Templates, Builder & Approval Status

Create your own WhatsApp templates with text, image, & button components, submit for Meta approval, and track approval status, all managed from a single space.

Failed Message Monitoring & Retry

Failed Message Monitoring & Retry

Monitor, edit, and manage messages that failed at API request, webhooks, ecosystem, or delivery levels. Get a reliable retry mechanism built in for foolproof redressal, or manually retry individual failed sends

Dashboard & Activity Overview

Dashboard & Activity Overview

The unified view offers complete visibility into your WhatsApp send activity and failed message insights with a comprehensive status overview. The at-a-glance view of sent, pending, & failed messages is also accessible within the HubSpot contact timeline.

1:1 Messaging

1:1 Messaging

Utilize prebuilt message templates to create new chats and interact with existing contacts in individual conversations, all manageable from a HubSpot app card feature or a dedicated space within the app.

App Functionality

Shared Data
Data Source
Sync Direction
In HubSpot
In HubSpot

Files

CMS Files

CMS Files

Leads

Contacts

Contacts

Messaging Engagement Data

Contacts

Contacts

WhatsApp Conversations

Contacts

Contacts

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This app requires one of the following WhatsApp Connect subscription plans.

Free Plan

$0

For small teams getting started with WhatsApp in HubSpot

  • Add one WhatsApp Account

  • Up to 100 Free WhatsApp Messages

Free forever

Free Plan

$0

For small teams getting started with WhatsApp in HubSpot

  • Add one WhatsApp Account

  • Up to 100 Free WhatsApp Messages

Free forever

* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 03/17/2026

More info

Built by
MakeWebBetter
Installs
10+ installs
Categories
Languages this app is available in
English

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