iBusinessFormula

Positive Experience with iBusinessFormula's HubSpot Services

Working with iBusinessFormula has been a positive experience, and we continue to collaborate with their team on several initiatives for our team. We needed a more efficient way to manage our sales and marketing efforts and and after evaluating our options, we decided to integrate HubSpot’s Sales and Marketing to streamline our processes. We were introduced to iBusinessFormula through HubSpot, given their status as a Platinum Partner. The team has taken time to understand our needs and helped us implement HubSpot to manage our sales processes, social media posts and recent website updates. The tracking and comparison features for post performance have been particularly useful for optimising our content strategy. iBusinessFormula support our branding and digital marketing efforts. They're responsive and have adapted well to our changing needs. We're pleased with the results so far and plan to continue working with them. Their HubSpot and digital marketing expertise has helped optimise our sales and marketing operations.

They have been incredible for us.

Working with iBusinessFormula on our sales and marketing transformation has been a game-changer for us. Their team has played a huge role in getting us to where we are today and in helping us finally work smarter, not harder. We were introduced to iBusinessFormula through HubSpot (they are a Platinum Partner), and right from our first conversation, it was clear they actually understood the chaos we were dealing with. Before they came on board, everything lived in spreadsheets. Sales processes, marketing processes, lead tracking… all disconnected, all manual, all too slow for a business growing as quickly as we are. We knew there had to be a better way. We just needed the right partner to help us build it. Choosing HubSpot was the first big step, but the real magic happened once iBusinessFormula mapped, built and connected everything. Our sales, marketing and ClickHome (quoting) systems now talk to each other, which means no more data silos, no more manual double handling and no more guessing. Leads now come in clean, attributed and visible. The sales team knows exactly where enquiries are coming from, what channel is performing and how to respond. Automation has taken out the manual work, and tools like DocuSign have completely streamlined our contract process. We are really happy with where we have landed so far and even more excited about what is next. We will continue partnering with iBusinessFormula across HubSpot, AI and the wider operational improvements we are rolling out. If you are a business looking to tighten up your processes, modernise your systems and see what is happening end to end, I highly recommend getting in touch with them. They have been incredible for us.

Ibusiness has been a great partner in setting up our HubSpot Service Desk

Working with iBusinessFormula has been an outstanding experience, and we continue to work closely with the team across multiple ongoing projects. At EatClub, we plan to use HubSpot Service Hub to manage customer issues coming in from multiple channels. As our B2B and B2C enquiries continue to grow, handling them efficiently has become challenging and time-consuming, which is why we decided to streamline everything through HubSpot. We were introduced to iBusinessFormula by HubSpot itself, given their reputation as a Platinum Partner. Since then, the team has been spending regular time with us to understand our rapidly changing and dynamic workflows. We are now working together to build a uniquely tailored HubSpot Service Hub setup that includes AI-powered categorisation, Slack integration, and automated pipeline allocation. This ensures that tickets that come in thick and fast are routed correctly without manual intervention. We’re also collaborating with iBusinessFormula to extract deeper insights from our support emails. This will help us identify which issue categories appear most often, understand the patterns behind them, and ultimately improve the overall customer experience through better internal processes. The best part about working with iBusinessFormula is the way they genuinely take the time to understand our business. They are responsive, proactive, and quick to adapt as our needs evolve. Working with them genuinely feels like working with an extension of our own team, and that’s exactly what you want from a long-term partner. We’re extremely happy with the progress so far and look forward to continuing our partnership with iBusinessFormula—not just across HubSpot, but also in AI and future operational initiatives. We highly recommend them to any business looking to strengthen their operations, sales, or marketing through smart HubSpot solutions.