Sinch Engage SMS
The easiest way to send SMS, MMS, WhatsApp, and RCS in HubSpot.
Requirements
HubSpot Plan HubSpot Account permissions - View the required account permissions
Sinch Engage SMS Subscription - Basics, Conversations, Pro, Pro Plus, or Advanced plans
Overview
1/10 - Supercharge your customer engagement in HubSpot with Sinch Engage SMS.
Bring SMS, MMS, RCS, and WhatsApp directly into your HubSpot workflows with Sinch Engage (formerly MessageMedia) — a HubSpot Essential App and trusted messaging platform powering over 70,000 businesses and 650M+ messages every month.
With this integration, you can automate outreach, personalize follow-ups, and engage customers in real time — all without leaving HubSpot. Whether it's a deal update, support ticket, or marketing campaign, every message reaches your customers on the channels they use the most.
Built for HubSpot Marketing, Sales, and Service Hubs, Sinch Engage connects seamlessly to your automations, lists, and customer records — helping teams deliver more personalized, measurable, and compliant messaging at scale.
Additionally, for Service Hub Teams, this also means the ability to support AI-assisted conversations (powered by Breeze) by connecting Sinch Engage to HubSpot's Customer Agent in Help Desk, enabling faster responses over SMS with clear handoff to a live agent when needed.
From outbound campaigns to two-way conversations and automated support interactions, Sinch Engage gives teams a single, flexible messaging platform to engage customers, reduce manual work, and drive better outcomes across the entire customer lifecycle.
Why HubSpot users choose Sinch Engage for SMS, MMS, RCS, and WhatsApp
HubSpot Essential App: A trusted, certified integration built to work natively across Marketing, Sales, and Service Hubs.
NEW RCS-enabled: Be among the first to send branded, verified, rich messages that include buttons, images, and carousels.
NEW Service Hub automation with AI: Power faster, more efficient support conversations by connecting Sinch Engage to HubSpot's Customer Agent in Help Desk.
Enterprise-grade compliance: Built-in GDPR, TCPA, and 10DLC protections with automated opt-out management.
Proven ROI: Customers like Vinomofo achieved 120x ROI simply by adding SMS to their HubSpot workflows.
24/7 expert support: Get live help whenever you need it — from specialist trained in HubSpot messaging.
Setup HubSpot text messaging in minutes
Install the Sinch Engage integration from the HubSpot App Marketplace.
Connect your HubSpot account and provision a local or toll-free number.
Build your workflows using our ready-made templates for marketing, sales, and support.
Launch campaigns that scale — while staying secure, compliant, and on brand.
Free 14-day trial available. No credit card required.
Sinch is a registered trademark of Sinch AB (Sweden).
Provider details: “Sinch Engage” (provided by Sinch Sweden AB in Europe) and “Sinch MessageMedia” (provided by MessageMedia U.S.A. Inc in North America and Message4U Pty Ltd in Australia and other countries).
Features

Automations and Templates Made Simple
Automate SMS, MMS, WhatsApp, and RCS messages directly in HubSpot workflows to save time and boost engagement. Send lead nurture sequences, deal updates, and surveys — or trigger follow-ups based on customer actions. Use branded templates and merge fields for personalized, on-brand communication at scale.

All Messages in One HubSpot Contact View
Track every SMS, MMS, WhatsApp, and RCS message on HubSpot contact records for a complete view of every conversation. Keep sales and marketing aligned with unified messaging history that improves follow-ups, context, and collaboration across your team.

Analytics & Reporting That Drive Results
Measure the impact of every SMS and MMS campaign — all inside HubSpot. Track reads, clicks, and conversions with real-time dashboards that show what’s working. Use these insights to refine workflows, improve targeting, and boost ROI across channels.

Branded SMS Templates for Personalized Messaging
Save time without losing the human touch. Create or use pre-built SMS, WhatsApp, and RCS templates that reflect your brand voice. Personalize messages with HubSpot merge fields for names, dates, and offers — and keep every interaction consistent, compliant, and on-brand.

Centralized Conversations in HubSpot Inbox
Manage all your SMS and MMS conversations directly within HubSpot’s Conversations Inbox. View, reply, and collaborate in real time — keeping support, sales, and marketing perfectly aligned. Deliver faster responses and more personal customer experiences, all in one place.

*NEW* Rich, Branded RCS Messaging That Drive Action
Bring your messaging to life with interactive, branded RCS. Send verified, media-rich messages with buttons, images, suggested replies, and carousels — all automated through HubSpot workflows. Deliver more engaging customer experiences that boost trust, clicks, and conversions.

*NEW* AI-Powered Support in HubSpot Help Desk & Service Hub
Connect Sinch Engage to HubSpot Help Desk and Service Hub to automate frontline customer support over SMS. Instantly resolve common questions using HubSpot’s Customer Agent, keep AI- and human-led messages unified in a single conversation thread, and seamlessly escalate complex issues to a live agent.
App Functionality
Shared Data
Contacts | ||
Link Clicks | ||
Message Content | ||
Message Content | ||
Message Content | ||
Message Status | ||
Message Status |
Reviews
4.4
66
4.4
66
- Jan 12, 2026
Frustrating contact navigation issues despite ongoing support efforts to resolve SMS notification problems
we are having issues with the having to search the contact instead of being able to click into the contact we recieve a notifaction of a sms from a client. There has been so much back and forth with sinch to get this fixed
Cabrol, C.
- Nov 10, 2025
Works really good with great features
Works really good. There are a few features that are not available in HubSpot but are great in Sinch Engage, such as scheduled send.
quick and easy
No scheduled send
Lüppert, M.
Pricing
Basics
$49
/monthGet started quickly with our messaging platform must-haves
Trial includes 25 free credits
24/7 global support
Included messages per month
Plan rates & inclusions differ per region (visit our pricing page in your region for a more detailed breakdown)
Send and receive messages directly within contact records
Messages recorded in contact
Social sending
Add SMS triggers or actions to your Contact & Deals Workflow Automations
Short trackable links
De-duplication
Familiar sender
International SMS & MMS (rates & inclusions differ per region)
Basics
$49
/monthGet started quickly with our messaging platform must-haves
Trial includes 25 free credits
24/7 global support
Included messages per month
Plan rates & inclusions differ per region (visit our pricing page in your region for a more detailed breakdown)
Send and receive messages directly within contact records
Messages recorded in contact
Social sending
Add SMS triggers or actions to your Contact & Deals Workflow Automations
Short trackable links
De-duplication
Familiar sender
International SMS & MMS (rates & inclusions differ per region)
* The pricing here is for display purposes only. All prices do not include taxes, incentives, discounts, or other pricing variables. You should contact the partner for the most up to date and correct pricing information. HubSpot does not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 01/21/2026
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