Most sales teams spend only 35% of their time actually selling — the rest is lost to manual research, repetitive outreach, fragmented tools, and disconnected data. This inefficiency slows pipeline growth and makes it harder for leadership to get clear visibility into performance.

Alta is the AI GTM System of Actions — one self-optimizing AI system that replaces your fragmented sales stack with AI agents that actually execute.

Instead of juggling 10+ tools across outbound, inbound, calling, and analytics, HubSpot users get AI agents that work directly with their CRM to find, engage, and qualify — so their team can focus on closing.

Katie — AI Outbound Agent Katie researches prospects using your HubSpot data plus 50+ external sources, identifies high-intent accounts based on real buying signals, and runs personalized multi-channel outreach across email, LinkedIn, and calls. She syncs audience data with ad platforms like Google Ads and Meta to align outbound targeting with paid campaigns. All activity and prospects sync directly back to HubSpot in real time.

Alex — AI Calling & Inbound Agent Alex qualifies inbound leads and handles outbound calls with human-quality AI conversations. He asks the right questions, scores intent, routes qualified buyers to your team, and books meetings directly into your calendar — updating HubSpot automatically. Alex also drives account growth by proactively engaging existing customers for cross-sell and upsell opportunities. Insights from Alex's conversations feed back into outbound targeting and ad audiences, creating a continuous loop between inbound signals and outbound execution.

Luna — AI RevOps & Growth Agent Luna automates revenue operations by connecting to HubSpot and 50+ data sources to generate real-time reports, surface pipeline insights, identify bottlenecks, and alert leadership to key metric changes — without manual analysis.

Why HubSpot teams choose Alta: Alta isn't another point solution that adds complexity. It's one connected, self-optimizing system where all three agents share one intelligence layer. Inbound data sharpens outbound targeting. Outbound engagement optimizes ad audiences. Channel preferences are learned automatically. Every interaction makes the entire system smarter — compounding results over time.

One platform. Three AI agents. Zero busywork. AI acts. Your team wins.